• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • R

    Rice University

    Key Concepts in Organizational DE&I

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Training, Diversity and Inclusion, Diversity Awareness, Diversity Programs, Intercultural Competence, Workplace inclusivity, Cultural Diversity, Social Justice, Organizational Change, Human Resource Policies, Culture Transformation, Behavior Management

    4.8 stars, 71 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (71) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Virginia

    Design Thinking: Discovery Tools

    Skills you'll gain: Design Thinking, Stakeholder Analysis, Journey Mapping, Human Centered Design, Stakeholder Engagement, Design Research, Persona Development, Value Engineering, User Research, Customer experience improvement, Qualitative Research, Strategic Thinking, Job Analysis, Consumer Behaviour, Innovation, Interviewing Skills

    4.7 stars, 43 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (43) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    L'investissement à impact : lever ou investir des fonds

    Skills you'll gain: Due Diligence, Investments, Investment Management, Private Equity, Entrepreneurship, Fundraising, Social Impact, Entrepreneurial Finance, Stakeholder Engagement, Relationship Management, Relationship Building, Business Valuation, Contract Negotiation, Prospecting and Qualification, Finance, Professional Networking, Financial Analysis, Governance

    4.6 stars, 108 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (108) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    LearnQuest

    Java Database Connectivity

    Skills you'll gain: Stored Procedure, PL/SQL, Relational Databases, Object-Relational Mapping, SQL, Data Access, Java Platform Enterprise Edition (J2EE), Databases, Database Design, Data Persistence, Object Oriented Design, Java, Data Manipulation, Data Mapping, Java Programming, Database Development, JUnit, Object Oriented Programming (OOP), Database Software, Query Languages

    4.7 stars, 56 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (56) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Leeds

    Essential Skills for Your Career Development

    Skills you'll gain: Professional Networking, Communication, Lifelong Learning, Web Presence, Social Skills, Goal Setting, Constructive Feedback, Professional Development, Workforce Development, Willingness To Learn, Relationship Building, Adaptability, Planning, Personal Development, Resilience

    4.6 stars, 45 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (45) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    EDUCBA

    Kali Linux: Ethical Hacking & Pentesting

    Skills you'll gain: Penetration Testing, Metasploit, Vulnerability Scanning, Malware Protection, Exploitation techniques, Exploit development, Database Management, Security Testing, Cyber Security Strategy, Cryptographic Protocols, Vulnerability Assessments, Cyber Security Assessment, Cryptography, Brute-force attacks, Database Software, Threat Detection, Data Import/Export, Cybersecurity, Linux, Linux Administration

    4.8 stars, 105 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (105) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Leadership: An Introduction

    Skills you'll gain: Persuasive Communication, Business Ethics, Creativity, Leadership Studies, Creative Thinking, Leadership, Organizational Leadership, Ethical Standards And Conduct, Influencing, Diversity and Inclusion, Team Leadership, Strategic Leadership, Initiative and Leadership, Leadership Development, Business Leadership, Responsible AI, Verbal Communication Skills, Plan Execution, Communication, Discussion Facilitation

    4.4 stars, 44 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (44) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    Universidad Nacional Autónoma de México

    La química en la producción de alimentos y medicamentos

    Skills you'll gain: Chemistry, Pharmacology, Natural Resource Management, Food and Beverage, Biochemistry, Pharmaceuticals, Drug Development, Nutrition and Diet, Analytical Chemistry, Research

    4.7 stars, 63 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (63) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universiteit Leiden

    Population Health: Alternative Payment Models

    Skills you'll gain: Value-Based Care, Health Care Administration, Managed Care, Behavioral Economics, Health Systems, Payment Systems, Process Design, Health Policy, Performance Measurement, Program Implementation, Risk Management, Accountability, Critical Thinking

    4.8 stars, 68 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (68) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Microsoft

    Microsoft Azure Security Tools Specialization

    Skills you'll gain: Penetration Testing, Record Keeping, Vulnerability Scanning, Security Testing, Data Management, Cloud Management, Threat Management, Cyber Security Assessment, Records Management, Cloud Computing Architecture, Authentications, Firewall, Cyber Attacks, Cybersecurity, Cyber Threat Intelligence, Authorization (Computing), Generative Adversarial Networks (GANs), Active Directory, Data Ethics, AI Security

    4.8 stars, 51 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (51) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado System

    Wilderness First Aid - Introduction

    Skills you'll gain: Life Support, Emergency and Intensive Care, Patient Evaluation, First Aid, Patient Positioning, Patient Transport, Airway Management, Health Assessment, Emergency Medical Services, Mobility Assistance, Safety Assurance, Clinical Assessment, Trauma Care, Medical History Documentation, Vital Signs, Neurology, Treatment Planning, Patient Safety

    4.8 stars, 60 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (60) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    LearnQuest

    Test-Driven Development

    Skills you'll gain: Continuous Delivery, Test Driven Development (TDD), Unit Testing, Continuous Deployment, Continuous Integration, Test Script Development, Program Development, CI/CD, Agile Methodology, Test Automation, Development Testing, Mockups, Test Case, Agile Software Development, Software Testing, Debugging, Software Development, Python Programming, Version Control, Requirements Analysis

    4 stars, 83 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4 (83) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
1…410411412…834

In summary, here are 10 of our most popular brand management courses

  • Key Concepts in Organizational DE&I: Rice University
  • Design Thinking: Discovery Tools: University of Virginia
  • L'investissement à impact : lever ou investir des fonds: ESSEC Business School
  • Java Database Connectivity: LearnQuest
  • Essential Skills for Your Career Development: University of Leeds
  • Kali Linux: Ethical Hacking & Pentesting: EDUCBA
  • Leadership: An Introduction: Johns Hopkins University
  • La química en la producción de alimentos y medicamentos: Universidad Nacional Autónoma de México
  • Population Health: Alternative Payment Models: Universiteit Leiden
  • Microsoft Azure Security Tools Specialization: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok