Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Generative AI Agents, Retrieval-Augmented Generation, Prompt Engineering, Generative AI, Prompt Patterns, Agentic Workflows, AI Enablement, AI Product Strategy, Customer Engagement, Agentic systems, Google Cloud Platform, Tool Calling, Artificial Intelligence, Customer experience improvement, Business Solutions, Business Strategy, Culture Transformation
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Pinterest, Content Creation, Social Media, Brand Awareness, Social Media Content, User Accounts, Account Management, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Stakeholder Communications, Customer Relationship Management (CRM) Software, Customer Analysis, Brand Awareness, HubSpot CRM, User Feedback, Customer Retention, Customer Engagement, Customer Service, Content Marketing, Marketing Analytics, Brand Marketing, Email Marketing, Social Media Marketing, Google Analytics, Digital Marketing, Performance Measurement, Search Engine Optimization, AI Enablement, Generative AI
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Brand Awareness, Social Media Marketing, Crisis Management, Social Media Analytics, Brand Marketing, Social Media, Branding, Brand Management, Marketing Effectiveness, Advertising Campaigns, Social Media Campaigns, Brand Strategy, Public Relations, Brand Loyalty, Earned Media, Customer Insights, Text Mining, Case Studies, Content Performance Analysis, Marketing Strategies
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Social Impact, Artificial Intelligence, Research Reports, Socioeconomics, Environmental Monitoring
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: LinkedIn, Web Presence, Search Engine Optimization, Brand Awareness, Professional Networking, Content Optimization, Social Media, Branding
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Content Scheduling, Hootsuite, Pinterest, Social Media Management, Instagram, Facebook, Scheduling, Social Media, Social Media Content, Digital Marketing Tools, Social Media Marketing, Planning, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Keyword Research, Web Analytics, Performance Measurement, Performance Metric, Marketing Effectiveness, Performance Analysis, Content Management Systems, Auditing, Performance Reporting, Data-Driven Marketing, Data-Driven Decision-Making, Web Content Accessibility Guidelines
Beginner · Course · 1 - 4 Weeks

Minnesota State University, Mankato
Skills you'll gain: Employee Engagement, Organizational Change, Organizational Structure, Workflow Management, Business Workflow Analysis, Process Design, Organizational Development, Operational Excellence, Culture Transformation, Drive Engagement, Organizational Effectiveness, Communication Strategies, Business Process Improvement, Business Management, Workforce Management, Performance Improvement, Business Operations, Productivity, Decision Making, Strategic Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media, Social Media Content, Social Media Marketing, Social Media Management, Product Promotion, Marketing, Product Marketing, Content Scheduling, Branding, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Pinterest, Advertising Campaigns, Target Audience, Marketing Budgets, Target Market, Content Scheduling, Advertising, Scheduling, Online Advertising, Budgeting, Campaign Planning, Budget Management, Campaign Management, Marketing, Social Media
Intermediate · Guided Project · Less Than 2 Hours

Goldman Sachs
Skills you'll gain: Human Resources Management and Planning, Employee Performance Management, Management Training And Development, Performance Management, Culture Transformation, Human Resources, Human Resource Strategy, People Management, Delegation Skills, Organizational Development, People Development, Team Building, Subcontracting, Employee Coaching, Employee Training, Recruitment, Team Management, Organizational Structure, Organizational Strategy, Recruitment Strategies
Mixed · Course · 1 - 4 Weeks