• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Simulate with Monte Carlo

    Skills you'll gain: Simulations, Risk Modeling, Risk Analysis, Simulation and Simulation Software, Risk Management, Financial Forecasting, Return On Investment, Data Analysis, Financial Modeling, Analysis, Microsoft Excel, Data-Driven Decision-Making, Probability Distribution, Business Modeling

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Get Sponsorships And Brand Deals For Business Or Influencers

    Skills you'll gain: Closing (Sales), Negotiation, Strategic Partnership, Price Negotiation, Contract Negotiation, Selling Techniques, Brand Awareness, Brand Strategy, Proposal Writing, Brand Marketing, Proposal Development, Business Development, Branding, Brand Management, Relationship Building, Relationship Management, Drive Engagement, Professional Networking, Research, Business Research

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    AI-Driven Brand Campaign Strategy and Optimization

    Skills you'll gain: AI Personalization, Personalized Campaigns, Cross-Channel Marketing, Brand Marketing, AI powered creativity, Content Performance Analysis, Marketing Strategies, Marketing Effectiveness, Campaign Planning, Advertising Campaigns, Data-Driven Marketing, Marketing Automation, Digital Brand Strategy, Campaign Management, Performance marketing, AI Enablement, Performance Analysis, AI Integrations, Information Privacy, Generative AI

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Practical AI for Professionals

    Skills you'll gain: Feature Engineering, Exploratory Data Analysis, AI Enablement, Artificial Intelligence, AI literacy, Data Literacy, Responsible AI, Data Analysis, Descriptive Statistics, Technology Strategies, Business Strategy, Machine Learning, AI Integrations, Unstructured Data, Predictive Modeling

    3.2
    Rating, 3.2 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Uncover Data's True Story: Statistics Unveiled

    Skills you'll gain: Descriptive Statistics, Data Literacy, Data Analysis, Descriptive Analytics, Exploratory Data Analysis, Data Presentation, Statistical Visualization, Statistical Reporting, Data Transformation, Statistics, Data Visualization Software, Data Storytelling, Statistical Methods, Technical Communication, Statistical Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Project Execution and Productivity

    Skills you'll gain: Work Breakdown Structure, Earned Value Management, Project Implementation, Resource Allocation, Contract Management, Project Controls, Construction Management, Project Management Office (PMO), Workflow Management, Project Schedules, Operations Management, Capacity Planning, Project Planning, Planning, Scheduling, Project Performance, Resource Management, Productivity, Performance Measurement, Governance

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Foundations of Visual Design Using Canva

    Skills you'll gain: Canva (Software), Typography, Layout Design, Color Theory, Graphic and Visual Design Software, AI powered creativity, Graphic and Visual Design, Digital Design, Responsible AI, Creative Design, Design, Graphic Design, Design Elements And Principles, Design Strategies

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Excel 365 Intermediate – Data Analysis & Advanced Functions

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Excel Formulas, Data Validation, Spreadsheet Software, Data Manipulation, Data Analysis, Statistical Analysis, Data Visualization Software, Descriptive Statistics, Interactive Data Visualization, Data Processing, Data Integrity

    Intermediate · Course · 3 - 6 Months

  • Status: Free
    Free
    A

    Amazon Web Services

    Amazon Connect: Creating & Managing Amazon Connect Instances

    Skills you'll gain: Amazon Web Services, Call Center Experience, Customer experience improvement, Customer Service, Customer Communications Management, Inbound Calls, Cloud Management, Scalability, Telephone Skills, Network Routing, Real Time Data, Performance Analysis, Cost Containment, Cost Reduction, Cost Control, Operational Efficiency, System Configuration, System Implementation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Chi-Square Tests of Hypotheses About Frequency Tables

    Skills you'll gain: Statistical Hypothesis Testing, Quantitative Research, Statistical Software, Correlation Analysis, Statistical Analysis, Data Analysis, Probability & Statistics, Analysis, Statistical Methods, Statistical Inference, Analytical Skills, Statistics, Psychology, Regression Analysis, Research

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Schedule Social Content

    Skills you'll gain: Content Scheduling, Social Media Content, Social Media Management, Content Performance Analysis, Social Media Marketing, Social Media Campaigns, Social Media Strategy, Performance Analysis, Social Media Analytics, Content Strategy, Content Development and Management, Driving engagement, Campaign Management, Performance Measurement, Calendar Management, Content Creation, Social Impact, Data-Driven Decision-Making, Drive Engagement, Customer Engagement

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    NumPy & Pandas: Analyze & Transform Data

    Skills you'll gain: Pandas (Python Package), NumPy, Data Wrangling, Data Transformation, Data Manipulation, Data Processing, Data Analysis Software, Data Preprocessing, Data Cleansing, Data Analysis, Numerical Analysis, Statistical Analysis, Data Structures, Analysis, Operations, Descriptive Statistics

    5
    Rating, 5 out of 5 stars
    ·
    15 reviews

    Mixed · Course · 1 - 4 Weeks

1…415416417…550

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok