• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Prompt Engineering For New Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Context Engineering, Token Optimization, Data Ethics, Fine-tuning, Large Language Modeling

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Cloud Essentials for Business Leaders - Education

    Skills you'll gain: Amazon Web Services, Cloud Computing, Cloud Services, Cloud Platforms, Cloud Solutions, Education Software and Technology, Operational Efficiency, Innovation, Digital Transformation, Business Solutions, Business Transformation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Drive Business Results

    Skills you'll gain: Budget Management, Budgeting, Financial Statements, Financial Statement Analysis, Financial Acumen, Stakeholder Engagement, Operating Budget, Financial Analysis, Risk Analysis, Stakeholder Communications, Stakeholder Management, Balance Sheet, Business Risk Management, Risk Mitigation, Market Opportunities, Expense Management, Financial Reporting, Business Development, Return On Investment, Investments

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    How to create and join teams using Canva

    Skills you'll gain: Collaborative Software, Data Sharing, File Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Bubble No-Code MasterClass: Trading Bot Building Project

    Skills you'll gain: No-Code Development, Responsive Web Design, Technical Analysis, User Accounts, Frontend Integration, Workflow Management, Market Data, Data Visualization, UI Components, Financial Trading, Regression Analysis, Application Development, Business Process Automation, Trend Analysis, Product Automation, Interactive Design, Web Design, Predictive Modeling, Automation, UI/UX Strategy

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    ThoughtSpot-Based BI Analytics

    Skills you'll gain: Dashboard, Dashboard Creation, Interactive Data Visualization, Business Intelligence, Data Visualization, Predictive Analytics, Business Intelligence Software, Data Presentation, Business Analytics, Data Literacy, Advanced Analytics, Analytics, Trend Analysis, Data-Driven Decision-Making, Forecasting, Stakeholder Communications, AI Enablement, Data Analysis, Real Time Data

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    Analyze Investment Banking Concepts and Valuation Strategies

    Skills you'll gain: Investment Banking, Mergers & Acquisitions, Private Equity, Business Valuation, Financial Analysis, Financial Trading, Financial Market, Entrepreneurial Finance, Banking, Risk Analysis, Capital Markets, Investments, Finance, Equities, Lending and Underwriting, Cash Flow Forecasting, Financial Forecasting, Corporate Finance, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Conversion Funnel Analysis, Marketing Analytics, Web Analytics, Data-Driven Marketing, Digital Analysis, Content Performance Analysis, Customer Analysis, Content Optimization, Campaign Management, Target Audience, Customer Insights, A/B Testing, Dashboard Creation, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced UX Strategies for Product Managers

    Skills you'll gain: UI/UX Strategy, User Experience, User Flows, User Experience Design, Data Storytelling, Journey Mapping, Persona (User Experience), Experience Design, Usability, Design Strategies, User Centered Design, Usability Testing, UI/UX Research, Product Improvement, User Research, Human Centered Design, Design Research, Figma (Design Software), Storytelling, Prioritization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Graphic Design Theory - Hierarchy

    Skills you'll gain: Graphic and Visual Design, Graphic Design, Layout Design, Visual Design, Design, Design Elements And Principles, Design Strategies, Visual Storytelling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Consultative Mastery and Negotiation in Complex Sales

    Skills you'll gain: Consultative Selling, Selling Techniques, Account Strategy, Consultative Approaches, Account Management, Solution Selling, Sales, Specialized Sales, Sales Strategy, Negotiation, Contract Negotiation, Enterprise Sales, B2B Sales, Sales Management, Price Negotiation, Sales Pipelines, Business Ethics, AI Personalization, Value Propositions, Stakeholder Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Brand Illustration: Create Stylized, Unforgettable Imagery

    Skills you'll gain: Creative Design, Visual Storytelling, Style Guides, Oral Expression, Storyboarding, Storytelling, Graphic and Visual Design, Creativity, Aesthetics

    Beginner · Course · 1 - 4 Weeks

1…422423424…539

In summary, here are 10 of our most popular marketing strategy courses

  • Prompt Engineering For New Professionals: Alex Genadinik
  • Cloud Essentials for Business Leaders - Education: Amazon Web Services
  • Drive Business Results: Harvard Business Review
  • How to create and join teams using Canva: Coursera
  • Bubble No-Code MasterClass: Trading Bot Building Project: Packt
  • ThoughtSpot-Based BI Analytics: Coursera
  • Analyze Investment Banking Concepts and Valuation Strategies: EDUCBA
  • Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity
  • Advanced UX Strategies for Product Managers: Coursera
  • Graphic Design Theory - Hierarchy: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok