Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, Statistical Inference, Machine Learning Methods, SQL, Model Deployment
Beginner · Course · 1 - 4 Weeks
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Data Presentation, Systems Thinking, Unsupervised Learning, Risk Analysis, Deep Learning, Computer Vision, Reinforcement Learning, Natural Language Processing, Time Series Analysis and Forecasting, Predictive Modeling, Descriptive Analytics, Project Management Life Cycle, MLOps (Machine Learning Operations), Marketing Analytics, Logistic Regression, Cash Flows, Transfer Learning, Operations Research, Simulation and Simulation Software
Earn a degree
Degree · 1 - 4 Years
Universidad de Palermo
Skills you'll gain: Performance Measurement, Business Planning, Data Storytelling, Business Modeling, Selling Techniques, Human Capital, Financial Accounting, Portfolio Management, Business Analytics, Digital Transformation, Equities, Corporate Sustainability, Entrepreneurial Finance, Enterprise Resource Planning, Marketing Operations, Marketing Planning, Branding, Teamwork, Consumer Behaviour, Emotional Intelligence
Earn a degree
Degree · 1 - 4 Years
Universidad de Palermo
Skills you'll gain: Performance Measurement, Human Capital, Human Resource Strategy, Enterprise Resource Planning, Human Resources Management and Planning, Talent Management, Strategic Leadership, Marketing Operations, Strategic Marketing, Branding, Employee Performance Management, Business Technologies, Consumer Behaviour, Technology Strategies, Marketing, Organizational Strategy, IT Management, Business Strategy, Marketing Planning, Brand Strategy
Credit offered
Mastertrack · 6 - 12 Months

University of Leeds
Skills you'll gain: Data Ethics, Data Presentation, Statistical Machine Learning, Regression Analysis, Data Storytelling, Social Network Analysis, Statistical Hypothesis Testing, Matplotlib, Exploratory Data Analysis, Bayesian Statistics, Dimensionality Reduction, Data Analysis, Model Evaluation, Statistical Visualization, Classification And Regression Tree (CART), Supervised Learning, Network Analysis, Statistical Modeling, File I/O, Data Preprocessing
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: New Product Development, Social Media Strategy, Business Strategy, Ideation, Entrepreneurship, Business Operations, Social Media Marketing, Social Impact, Product Development, Stakeholder Engagement, Social Media, Innovation, Content Marketing, Operations Management, Forecasting, Project Controls, Lean Methodologies, Supply Chain Management, Process Analysis, Competitive Analysis
University Certificate · 6 - 12 Months

Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Revenue Management, Data Ethics, Database Design, Customer Analysis, Descriptive Analytics, Large Language Modeling, Statistical Reporting, People Analytics, FinTech, Spatial Data Analysis, Predictive Analytics, Social Determinants Of Health, Unsupervised Learning, Gerontology, Digital Transformation, Cloud Security, Biostatistics, Risk Analysis, Time Series Analysis and Forecasting, Bayesian Statistics
Earn a degree
Degree · 1 - 4 Years

Pontificia Universidad Católica de Chile
Skills you'll gain: Financial Statement Analysis, Business Valuation, Peer Review, Descriptive Analytics, Portfolio Risk, Financial Statements, FinTech, Social Determinants Of Health, Gerontology, Cloud Security, Strategic Decision-Making, Derivatives, Portfolio Management, Customer Analysis, Risk Analysis, Credit Risk, Digital Transformation, Governance, Leadership, Object Oriented Programming (OOP)
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Data Analysis, Applied Machine Learning, Model Deployment, Machine Learning, Predictive Modeling, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Probability, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Data Warehousing, Recurrent Neural Networks (RNNs), Performance Testing, Bash (Scripting Language), Data Science
Credit offered
Graduate Certificate · 6 - 12 Months