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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Digitales Business Marketing mit Easil

    Skills you'll gain: Facebook, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Graphic Design, Content Creation, Marketing, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Marketing and Customer Insights

    Skills you'll gain: Prompt Engineering, Customer Analysis, Customer Insights, Personalized Campaigns, AI Personalization, Keyword Research, Big Data, Performance marketing, Data Visualization, Risking, Marketing Analytics, Customer experience improvement, AI Product Strategy, Generative AI, Collaborative Software, Email Marketing, Marketing Automation, Social Media Marketing, Campaign Management, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    225 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Marketing: Customer Needs and Wants

    Skills you'll gain: Value Propositions, Brand Management, Customer Analysis, Marketing, Branding, Brand Marketing, Marketing Strategies, Target Market, Product Strategy, Strategic Communication, Brand Awareness, Digital Marketing, Communication Strategies, Brand Strategy, Marketing Planning, Marketing Management, Target Audience, Marketing Communications, Marketing Analytics, Digital Marketing Campaigns

    4.5
    Rating, 4.5 out of 5 stars
    ·
    491 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introdução ao Marketing Digital

    Skills you'll gain: Digital Marketing Tools, Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Marketing Operations, Marketing Management, Persona Development, Target Market, Target Audience, Consumer Behaviour, Customer Insights, Digital Transformation, Integrated Marketing Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Pearson International Higher Education

    MyCredSkills Responsabilidad Social para profesionales.

    Skills you'll gain: Professionalism, Drive Engagement, Business Ethics, Ethical Standards And Conduct, Community Outreach, Accountability, Community Development, Sustainable Business, Social Impact, Intercultural Competence, Cultural Sensitivity, Sustainable Development, Cultural Diversity, Corporate Sustainability, Diversity and Inclusion, Environment and Resource Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Data Science for Marketing

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Statistical Hypothesis Testing, Advanced Analytics, Machine Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e Data Science

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Analytics, Data-Driven Marketing, Digital Marketing, Data Visualization, Conversion Funnel Analysis, Consumer Behaviour, Sales Strategy, Marketing, Performance marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Operations, Digital Analysis, Data-Driven Decision-Making, Data Visualization Software, Customer Analysis, Customer Engagement, Market Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Generative AI for Digital Marketing

    Skills you'll gain: Google Gemini, Digital Marketing, Anthropic Claude, Marketing Strategy and Techniques, Marketing Strategies, Digital Marketing Campaigns, Microsoft Copilot, Email Marketing, Digital Marketing Tools, Social Media Marketing, Search Engine Optimization, Prompt Engineering, Content Optimization, Advertising Campaigns, Content Creation, Market Research, Generative AI, Web Analytics and SEO, Competitive Analysis, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Hospitality & Healthcare Services Marketing

    Skills you'll gain: Hospitality Management, Hospitality and Food Services, Hospitality, Customer Service, Guest Relations, Customer experience strategy (CX), Customer Relationship Management, Service Design, Healthcare Industry Knowledge, Expectation Management, Product Marketing, Service Management, Innovation, Customer experience improvement, Revenue Management, Business Marketing, Service Improvement, Hospital Experience, Marketing, Patient-centered Care

    4.7
    Rating, 4.7 out of 5 stars
    ·
    560 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of London

    Narrative Foundations for Immersive Media and Video Games

    Skills you'll gain: Game Design, Video Game Development, Virtual Reality, Storytelling, Augmented and Virtual Reality (AR/VR), Interactive Design, Virtual Environment, Experience Design, Visual Storytelling

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Apoyos y ajustes razonables: inclusión en media y superior

    Skills you'll gain: Disabilities, Student Support and Services, Special Education, Student Services, Higher Education, Diversity Equity and Inclusion Initiatives, Differentiated Instruction, Academic Advising

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Marketing no mundo digital

    Skills you'll gain: Marketing, MarTech, Marketing Channel, Digital Marketing Tools, Marketing Strategies, Digital Marketing, Promotional Strategies, Digital Transformation, Promotions and Campaigns, Product Development, Market Dynamics, Consumer Behaviour, New Product Development, E-Commerce, Innovation, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

1…444546…599

In summary, here are 10 of our most popular social media marketing courses

  • Digitales Business Marketing mit Easil: Coursera
  • GenAI for Marketing and Customer Insights: Coursera
  • Marketing: Customer Needs and Wants: IESE Business School
  • Introdução ao Marketing Digital: Fundação Instituto de Administração
  • MyCredSkills Responsabilidad Social para profesionales.: Pearson International Higher Education
  • Data Science for Marketing: University of Colorado System
  • Marketing e Data Science: Fundação Instituto de Administração
  • Generative AI for Digital Marketing: SkillsBooster Academy
  • International Hospitality & Healthcare Services Marketing: Yonsei University
  • Narrative Foundations for Immersive Media and Video Games: University of London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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