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Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


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    EDUCBA

    Succession Planning and Leadership Strategy

    Skills you'll gain: Succession Planning, Strategic Leadership, Organizational Strategy, Workforce Planning, Program Implementation, Talent Management, Plan Execution, Business Planning, Organizational Change, Business Continuity, Talent Pipelining, Leadership Development, People Development, Continuous Improvement Process, People Analytics, Program Evaluation, Leadership, Change Management, Performance Metric, Employee Performance Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Fundação Instituto de Administração

    Introdução ao Marketing Digital

    Skills you'll gain: Digital Marketing Tools, Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Marketing Operations, Marketing Management, Persona Development, Target Market, Target Audience, Consumer Behaviour, Customer Insights, Digital Transformation, Integrated Marketing Communications

    Beginner · Course · 1 - 4 Weeks

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    The Expert Academy

    Women In Leadership: Strategy, Influence And Advocacy

    Skills you'll gain: Relationship Building, Leadership, Professional Networking, Influencing, Executive Presence, Advocacy, Public Speaking, Strategic Leadership, Relationship Management, Leadership Development, Interpersonal Communications, Leadership and Management, Team Leadership, Communication Strategies, Cross-Functional Team Leadership, Resilience, Strategic Thinking, Business Strategies, Active Listening, Diversity and Inclusion

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    University of Illinois Urbana-Champaign

    Global Marketing: Cultural Frameworks

    Skills you'll gain: Culture, Cultural Diversity, Cultural Sensitivity, Intercultural Competence, Cultural Responsiveness, Diversity Marketing, Global Marketing, Culture Transformation, Diversity Awareness, Consumer Behaviour, Human Resource Management, Brand Marketing, Coordination

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
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    16 reviews

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Capital Markets Trading and Strategy Mastery

    Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Investment Management, Securities Trading, Market Dynamics, Trend Analysis, Risk Control, Financial Market, Market Data, Risk Management, Risk Modeling, Market Analysis, Investments, Capital Markets, Financial Regulations, Equities, Order Entry, Financial Systems, Business

    4.9
    Rating, 4.9 out of 5 stars
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    21 reviews

    Beginner · Specialization · 3 - 6 Months

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    Saïd Business School, University of Oxford

    The Intersection of Finance, Strategy, and Sustainability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Sustainable Business, Business Reporting, Corporate Sustainability, Sustainable Development, Stakeholder Engagement, Governance, Financial Reporting, Performance Reporting, Business Metrics, Stakeholder Management, Sustainability Standards, Environmental Issue, Risk Management, Business Ethics, Social Impact, Business Risk Management, Corporate Strategy, Finance

    4.7
    Rating, 4.7 out of 5 stars
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    150 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    Fundação Instituto de Administração

    Preparando o Marketing Digital

    Skills you'll gain: Marketing Strategies, Digital Brand Strategy, Customer Analysis, Customer experience strategy (CX), Marketing Planning, Target Market, Digital Marketing, Customer Insights, Content Strategy, Target Audience, Marketing Effectiveness, Brand Marketing, Persona Development, Brand Strategy, Agile Methodology, Journey Mapping, Storytelling, Consumer Behaviour, Conversion Funnel Analysis

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Agentic Strategy: Discover, Design, and Prototype

    Skills you'll gain: Agentic Workflows, Journey Mapping, Google Gemini, AI Product Strategy, AI Workflows, Generative AI Agents, Agentic systems, Gemini, User Flows, Value Engineering, No-Code Development, Prioritization, Strategic Prioritization, Business Priorities, Prototyping, Retail Sales, Retail Store Operations

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Michigan State University

    Launch Strategy: 5 Steps to Capstone Experience

    Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Resource Allocation, Business Modeling, Resource Planning, Resource Management, Sales Development, Sales Strategy, Commercialization, Plan Execution, Customer Relationship Building, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing Planning, Entrepreneurial Finance, Operating Budget, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    139 reviews

    Mixed · Course · 1 - 3 Months

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    SkillsBooster Academy

    AI for Marketing and Sales

    Skills you'll gain: Prompt Engineering, Email Marketing, Prompt Engineering Tools, Email Automation, Microsoft Copilot, Marketing Automation, Data Ethics, Generative AI, Search Engine Optimization, Content Marketing, Google Gemini, Prompt Patterns, Multimodal Prompts, ChatGPT, Search Engine Marketing, Digital Marketing, Deepseek, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Sales

    4.5
    Rating, 4.5 out of 5 stars
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    27 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Coursera

    Track & Digital Marketing Channels

    Skills you'll gain: Campaign Management, Marketing Channel, Data-Driven Marketing, Digital Advertising, Digital Marketing Campaigns, Marketing Effectiveness, Digital Marketing, Online Advertising, Marketing Analytics, Web Analytics, Cross-Channel Marketing, Performance Metric, Performance Measurement, Social Media Marketing, Data-Driven Decision-Making, Email Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Business English: Marketing and Sales

    Skills you'll gain: Sales Presentations, Brainstorming, Ideation, Selling Techniques, Marketing Communications, Business Correspondence, Advertising, Promotional Strategies, Discussion Facilitation, Presentations, Consultative Selling, Persuasive Communication, Business Writing, Product Promotion, Influencing, Concision, Data Visualization, Vocabulary

    4.7
    Rating, 4.7 out of 5 stars
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    695 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Succession Planning and Leadership Strategy: EDUCBA
  • Introdução ao Marketing Digital: Fundação Instituto de Administração
  • Women In Leadership: Strategy, Influence And Advocacy: The Expert Academy
  • Global Marketing: Cultural Frameworks: University of Illinois Urbana-Champaign
  • Capital Markets Trading and Strategy Mastery: EDUCBA
  • The Intersection of Finance, Strategy, and Sustainability: Saïd Business School, University of Oxford
  • Preparando o Marketing Digital: Fundação Instituto de Administração
  • Agentic Strategy: Discover, Design, and Prototype: Google Cloud
  • Launch Strategy: 5 Steps to Capstone Experience: Michigan State University
  • AI for Marketing and Sales: SkillsBooster Academy

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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