Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: MySQL, Google Cloud Platform, Data Migration, Database Management, SQL, Data Store, Big Data, Extract, Transform, Load, Data Pipelines, Data Management, Cloud Deployment
Beginner · Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Rmarkdown, Data Science, Version Control, R (Software), Big Data, R Programming, General Science and Research, Software Development Tools, GitHub, Statistical Programming, Git (Version Control System), Software Versioning, Software Configuration Management, Data Analysis, Statistical Reporting, Integrated Development Environments, Software Installation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Preprocessing, Model Training, Applied Machine Learning, Data Processing, Feature Engineering, Predictive Modeling, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Software, Advanced Analytics, Model Optimization, Exploratory Data Analysis, Data Analysis, Machine Learning, Automation, Model Evaluation, Model Deployment, Data Visualization, Virtual Environment
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Instagram, Visual Storytelling, Social Media, Social Media Content, Photo Editing, Graphic and Visual Design, Social Media Marketing, Content Creation, Advertising Campaigns, Graphic Design, Creative Design, Digital Publishing, Graphical Tools, Branding, Content Marketing, Customer Engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Model Evaluation, MLOps (Machine Learning Operations), Model Training, Artificial Intelligence and Machine Learning (AI/ML), Sampling (Statistics), Decision Intelligence, Statistical Methods, Model Deployment, Statistical Modeling, Human Machine Interfaces, Performance Metric, Performance Analysis, Applied Machine Learning, Machine Learning, Business Metrics, Predictive Analytics, Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Database Development, Database Design, Data Modeling, SQL, Test Tools, Data Visualization Software, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Dashboard Creation, Cloud Management, Kibana, Google Cloud Platform, Cloud Computing, Data Import/Export, Financial Data, Mainframe Computing, Dataflow, Mainframe Technologies, Big Data, Exploratory Data Analysis, Data Pipelines, Cloud Deployment, SQL, Data Analysis
Beginner · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Data Storytelling, Data Presentation, Email Marketing, Performance Reporting, Storytelling, Strategic Communication, User Feedback, Presentations, Report Writing, Business Communication, Business Reporting, Performance Analysis, Key Performance Indicators (KPIs), Constructive Feedback, Stakeholder Engagement, Continuous Improvement Process
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Lakes, Google Cloud Platform, Data Management, Cloud Management, Cloud API, Data Analysis
Beginner · Project · Less Than 2 Hours

University of California, Santa Barbara
Skills you'll gain: Audit Planning, Auditing, External Auditing, Financial Auditing, Auditors Report, Generally Accepted Auditing Standards, Certified Public Accountant, Risk Analysis, Risk Management, Internal Controls, Financial Statement Analysis, Financial Statements
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Bank Regulations, Financial Statements, Financial Statement Analysis, Financial Systems, Banking, Financial Market, Financial Analysis, Financial Regulations, Capital Markets, Financial Reporting, Balance Sheet, Asset Management, Financial Management, Risk Management Framework, Risk Management, Market Liquidity, Performance Analysis, Cash Flows
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Slack (Software), Marketing Materials, Marketing Design, Collaborative Software, Shared Media, Multimedia, Content Creation, Graphic Design, Calendar Management, Content Marketing, User Accounts, Business Communication, Marketing Communications, Cloud-Based Integration, Team Management
Beginner · Guided Project · Less Than 2 Hours