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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    STARWEAVER

    Foundations of Financial Analysis

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Financial Reporting, Financial Accounting, International Financial Reporting Standards, Balance Sheet, Risk Management, Risk Management Framework, Accounting, Business Risk Management, Generally Accepted Accounting Principles (GAAP), General Accounting, Standard Accounting Practices, Financial Modeling, Business Valuation, Revenue Recognition, Analysis, Market Analysis

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Succession Planning and Leadership Strategy

    Skills you'll gain: Succession Planning, Strategic Leadership, Organizational Strategy, Workforce Planning, Program Implementation, Talent Management, Plan Execution, Business Planning, Organizational Change, Business Continuity, Talent Pipelining, Leadership Development, People Development, Continuous Improvement Process, People Analytics, Program Evaluation, Leadership, Change Management, Performance Metric, Employee Performance Management

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Estimate and Prioritize Product Impact

    Skills you'll gain: Strategic Prioritization, Prioritization, Business Priorities, Meeting Facilitation, Product Roadmaps, Forecasting, Resource Allocation, Product Strategy, Discussion Facilitation, Data-Driven Decision-Making, Predictive Analytics, Predictive Modeling, Performance Metric, Data Analysis, Analytics, Estimation, Decision Making, Stakeholder Engagement, Project Estimation, Project Planning

    Intermediate · Course · 1 - 4 Weeks

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    UBITS

    Negociación y gestión de métricas

    Skills you'll gain: Negotiation, Overcoming Objections, Customer Relationship Management (CRM) Software, Customer Relationship Management, Rapport Building, Stakeholder Management, Sales, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Retention, Influencing, Stakeholder Engagement, Sales Pipelines, Persuasive Communication, Environmental Social And Corporate Governance (ESG), Relationship Building, Dashboard

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Optimize Posts and Ads

    Skills you'll gain: Social Media Content, Copywriting, Social Media Strategy, Social Media, Content Scheduling, Social Media Marketing, Paid media, Content Strategy, Brand Strategy, Digital Advertising

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Getting Started with Liquid to Customize the Looker User Experience

    Skills you'll gain: Google Cloud Platform, Data Analysis

    Intermediate · Project · Less Than 2 Hours

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    Packt

    UX: Interaction Design

    Skills you'll gain: Interaction Design, User Experience, User Interface and User Experience (UI/UX) Design, User Experience Design, Usability, User Centered Design, User Interface (UI) Design, Persona (User Experience), Web Content Accessibility Guidelines, User Flows, Wireframing, Digital Design, Software Design Patterns, Apple iOS, Design Elements And Principles

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    NumPy & Pandas: Analyze & Manage Retail Data

    Skills you'll gain: Data Import/Export, NumPy, Pandas (Python Package), Pivot Tables And Charts, Business Reporting, Data Manipulation, Analytics, Data Processing, Data Wrangling, Business Analytics, Data Cleansing, Performance Analysis, Data Analysis, Numerical Analysis, Data Transformation, Analytical Skills, Data Management, Algebra, Linear Algebra, Decision Making

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
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    Coursera

    Créer des infographies attrayantes avec Creately

    Skills you'll gain: Infographics, Process Design, Diagram Design, Business Process, Target Audience, Data Visualization, Content Creation, Collaborative Software, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

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    John Wiley & Sons

    The Health Care Data Guide

    Skills you'll gain: Run Chart, Data Collection, Pareto Chart, Health Care Administration, Clinical Leadership, Data Analysis, Quality Improvement, Continuous Quality Improvement (CQI), Data-Driven Decision-Making, Healthcare Project Management, Statistical Visualization, Exploratory Data Analysis, Statistical Analysis, Scatter Plots, Epidemiology, Health Care, Data Visualization, Data Literacy, Decision Making, Healthcare Ethics

    Beginner · Specialization · 3 - 6 Months

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    Tecnológico de Monterrey

    Gestão estratégica de marcas

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Marketing, Brand Awareness, Brand Loyalty, Marketing Communications, Organizational Strategy, Performance Measurement, Strategic Communication, Customer Retention, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Bewirb dein Kleinunternehmen auf Facebook mit Canva

    Skills you'll gain: Web Presence, Facebook, Social Media Content, Social Media, Social Media Marketing, Promotional Materials, Graphic Design, Digital Publishing, Promotional Strategies

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

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