• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Hypothesis Testing with Minitab for Data Analysis

    Skills you'll gain: Business Analytics, Statistical Software, Data-Driven Decision-Making, Analytical Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Make Data Decisions

    Skills you'll gain: Decision Making, Human Resource Management, Human Resource Strategy, Human Resources, People Analytics, Critical Thinking, Strategic Decision-Making, Data-Driven Decision-Making, Performance Appraisal, Prompt Engineering, Oral Expression, Employee Performance Management, Data Analysis, Strategic Prioritization, Performance Measurement, Performance Metric, Performance Analysis, ChatGPT, Business Acumen, Presentations

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Ecommerce Features and Optimization

    Skills you'll gain: Email Automation, Payment Processing, Search Engine Optimization, E-Commerce, Web Analytics and SEO, Credit/Debit Card Processing, Order Management, User Provisioning, Real Time Data, Merchandising, User Feedback, Transaction Processing, Promotional Strategies

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    W

    Whizlabs

    Fundamentals of AWS AI and ML Solutions

    Skills you'll gain: Model Deployment, AWS SageMaker, MLOps (Machine Learning Operations), Image Analysis, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), Amazon Web Services, Model Training, Deep Learning, AI Personalization, Cloud Solutions, Artificial Intelligence, Model Evaluation, Applied Machine Learning, AI Integrations, Computer Vision, Machine Learning, Feature Engineering, Text Mining, Data Wrangling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Edureka

    Automating Decision Workflows with AI

    Skills you'll gain: Responsible AI, Generative AI Agents, Agentic Workflows, AI Workflows, Agentic systems, Business Process Automation, Real Time Data, MLOps (Machine Learning Operations), AI Personalization, IT Automation, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, No-Code Development, Cloud-Based Integration, Business Transformation, Cloud API, Python Programming, Data Analysis, Restful API, API Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Craft Killer Subject Lines

    Skills you'll gain: Email Marketing, Copywriting, Concision, Marketing Psychology, Driving engagement, Marketing Effectiveness, Campaign Management, Peer Review, Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Crystal Reports: Subreports and Drill-Downs

    Skills you'll gain: Verification And Validation, Business Reporting, Data Presentation, Report Writing, Data Sharing, Microsoft Access, Business Intelligence Software, Data Integration, Consolidation, Business Intelligence, Data Analysis Software, Data Analysis, Editing, Microsoft Office

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    CertNexus

    DEBIZ (Exam DEB-110): Data Ethics for Business Professionals

    Skills you'll gain: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Legal Risk, Sustainable Development, Law, Regulation, and Compliance, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Analyze Big Data Using Apache Impala SQL

    Skills you'll gain: Big Data, SQL, Test Case, Apache Hadoop, Analytics, Data Analysis, Analytical Skills, Query Languages, Databases, Relational Databases, Analysis, Database Management, Data Manipulation, Apache, Metadata Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Tag Content Smartly

    Skills you'll gain: Team Oriented, Information Architecture, Organizational Skills, Content Optimization, Content Management, Document Management, Content Strategy, Cross-Functional Collaboration, Coordination, Data Visualization, Verification And Validation, Vocabulary, Data Management, Data Mining, Trend Analysis, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Parse & Normalize Data for ML Pipelines

    Skills you'll gain: Data Preprocessing, Data Pipelines, Java Programming, Java, Data Processing, Feature Engineering, Data Import/Export, Data Cleansing, Data Quality, Model Training, Data Transformation, Data Validation, Data Integrity, Data Access, Continuous Monitoring, Apache Maven, Object Oriented Programming (OOP)

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - 简体中文

    Skills you'll gain: Data Pipelines, Data Sharing, Extract, Transform, Load, Data Infrastructure, Cloud Engineering, Apache Airflow, Data Migration, Data Processing, Data Warehousing, Data Integration, Google Cloud Platform, Metadata Management, Data Lakes, Data Import/Export, Cloud Storage, Big Data, IT Automation, Data Transformation

    Beginner · Course · 1 - 3 Months

1…494495496…503

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok