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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Packt

    Ace the Salesforce Certified Tableau Data Analyst Exam

    Skills you'll gain: Spatial Data Analysis, Statistical Visualization, Dashboard Creation, Data Wrangling, Salesforce, Data Mapping, Graphing, Advanced Analytics, Data Integration

    Intermediate · Course · 3 - 6 Months

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    Packt

    Advanced Power BI Integration, AI, and Governance Strategies

    Skills you'll gain: Capacity Management, Data Loss Prevention, Power BI, Resource Management, Data Security, Microsoft Power Platform, Microsoft Teams, Microsoft 365, Microsoft Copilot, Data Governance, Microsoft Office, Business Intelligence, AI Enablement, AI Product Strategy, Governance, Data Analysis, Data Analysis Software, Applied Machine Learning

    Advanced · Course · 1 - 3 Months

  • Status: Free
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    Coursera

    Créer des diagrammes stratégiques d'entreprise avec Creately

    Skills you'll gain: Business Planning, Diagram Design, Business Strategy, Strategic Thinking, Strategic Planning, User Accounts, Productivity Software, Collaborative Software, Graphic Design, Market Analysis

    Beginner · Guided Project · Less Than 2 Hours

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    UBITS

    Negociación y gestión de métricas

    Skills you'll gain: Negotiation, Overcoming Objections, Customer Relationship Management (CRM) Software, Customer Relationship Management, Rapport Building, Stakeholder Management, Sales, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Retention, Influencing, Stakeholder Engagement, Sales Pipelines, Persuasive Communication, Environmental Social And Corporate Governance (ESG), Relationship Building, Dashboard

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    Retail Supply Chain and Relationship Management

    Skills you'll gain: Reverse Logistics, Retail Management, Retail Store Operations, Strategic Sourcing, Inventory and Warehousing, Customer experience improvement, Procurement, Customer experience strategy (CX), Warehouse Management, Warehousing, Transportation, Supply Chain, and Logistics, Supply Chain, Supply Management, Customer Service, Logistics, Operations Management, Customer Relationship Management, Relationship Management, Operations, Operational Efficiency

    Mixed · Course · 1 - 3 Months

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    PracticalGrowth

    Lean Management & Process Flow for Knowledge Work

    Skills you'll gain: Lean Manufacturing, Workflow Management, Business Workflow Analysis, Kanban Principles, Process Management, Process Mapping, Lean Methodologies, Standard Operating Procedure, Process Analysis, Continuous Improvement Process, Process Improvement, Service Level Agreement, Business Process Improvement, Operational Efficiency, Service Level, Quality Improvement, Procedure Development, Capacity Management, Expectation Management, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

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    STARWEAVER

    Threat Hunting Techniques

    Skills you'll gain: Cyber Threat Hunting, Cyber Threat Intelligence, Threat Detection, Anomaly Detection, Splunk, Threat Management, Security Information and Event Management (SIEM), Jupyter, Cybersecurity, Unsupervised Learning, Data Analysis, Data Wrangling, Applied Machine Learning, Data Science, Cyber Attacks, Data Cleansing, Data Preprocessing, MLOps (Machine Learning Operations), Data Transformation, Automation

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Automate CRM Nudges

    Skills you'll gain: Customer Relationship Management (CRM) Software, Marketing Automation, Customer Relationship Management, Email Automation, Customer Analysis, Customer Engagement, Content Performance Analysis, Customer Retention, Email Marketing, Driving engagement, Conversion Funnel Analysis, Customer Success Management, Customer Communications Management, AI Personalization, Automation, Workflow Management, Copywriting, Workforce Planning, Communication

    Intermediate · Course · 1 - 4 Weeks

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    Edureka

    Data Engineering Workflow Orchestration with Airflow

    Skills you'll gain: Apache Airflow, CI/CD, Data Pipelines, Continuous Deployment, Workflow Management, Site Reliability Engineering, Data Engineering, Model Deployment, Data Quality, Version Control, PostgreSQL, Git (Version Control System), Python Programming, Debugging, SQL, Production Management, Scheduling, Unit Testing, Linux Commands, Web Servers

    Intermediate · Course · 1 - 4 Weeks

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    Creo Incubator

    Startups Market Study & Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Analysis, Market Opportunities, Market Research, Target Market, Market Intelligence, Business Strategy, Competitive Intelligence, Go To Market Strategy, Market Dynamics, Entrepreneurship, Focus Group, Business Metrics, Return On Investment, Interviewing Skills

    Intermediate · Course · 1 - 4 Weeks

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    Madecraft

    Data-Backed Decision Making

    Skills you'll gain: Data Literacy, Critical Thinking, Data Quality, Analytical Skills, Data Analysis, Data Pipelines, Statistical Analysis, Data Visualization, Business Intelligence, Machine Learning, Data Ethics, Correlation Analysis, Data Governance, Data Integrity, Organizational Strategy, Business Communication, Cross-Functional Collaboration, Professional Development, SQL, Change Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Coursera

    Optimize Growth: Map and Evaluate ROI

    Skills you'll gain: Return On Investment, Revenue Forecasting, Variance Analysis, Growth Strategies, Marketing Effectiveness, Performance Analysis, Business Development, Performance Measurement, Business Strategies, Business Planning, Financial Forecasting, Gap Analysis, Business Strategy, Market Opportunities, Key Performance Indicators (KPIs), Forecasting, Data-Driven Decision-Making, Product Development

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Social Media Marketing (9)
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