• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Generative AI for Coaching, Research, and Performance

    Skills you'll gain: OpenAI, AI literacy, Decision Intelligence, AI Integrations, Performance Measurement, Coaching, People Analytics, Performance Review, Continuous Improvement Process, Real Time Data

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Generative AI Leader 学習プログラム

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Google Gemini, Responsible AI, AI Security, Generative AI, Gemini, Google Workspace, Generative Model Architectures, Prompt Patterns, Retrieval-Augmented Generation, Google Cloud Platform, Large Language Modeling, AI Product Strategy, Agentic Workflows, AI Enablement, Agentic systems, Cloud Computing, Artificial Intelligence, Collaboration

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Chris Croft Training

    Career Development - Discover your life purpose & ideal job

    Skills you'll gain: Goal Setting, Goal-Oriented, Professional Networking, Smart Goals, Professional Development, Personal Development, Growth Mindedness, Planning, New Business Development, Lifelong Learning, Self-Awareness, Adaptability, Job Evaluation, Decision Making, Leadership Development, Negotiation, Entrepreneurship, Leadership and Management, Business Leadership, Interviewing Skills

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Apply Generative AI in Research & Development

    Skills you'll gain: AI powered creativity, Analytics, Big Data, AI literacy, Scalability, AI Integrations, Quantum computing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Google Chat - Español

    Skills you'll gain: Google Workspace, Gmail, Collaborative Software, Internal Communications, Business Communication, Productivity Software, Communication

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Introdução à segurança no mundo da IA

    Skills you'll gain: AI Security, Responsible AI, Security Strategy, Security Management, Data Security, Law, Regulation, and Compliance, Risk Management, Safety and Security, Business Risk Management, Regulation and Legal Compliance, Compliance Management, Threat Modeling, Infrastructure Security, Security Controls, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    دمج التطبيقات في لوحة معلومات هووتسويت

    Skills you'll gain: Hootsuite, Social Media Management, Content Scheduling, Social Media, Social Media Marketing, Digital Marketing Tools, Dashboard, Account Management, Business Software, Data Integration, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Tailor Your Message

    Skills you'll gain: User Feedback, Customer Analysis, Professional Development, Customer experience improvement, Selling Techniques, Communication Strategies, Sales Process, Solution Selling, Consumer Behaviour, Business Correspondence, Customer Insights, Stakeholder Communications, Analytical Skills, Communication, Business Writing, Marketing Communications, Business Communication, Customer Engagement, Decision Making

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Card Sorting: Organize Content with Card Sort Techniques

    Skills you'll gain: Information Architecture, User Experience, Content Management, Usability, UI/UX Research, Usability Testing, Design Research, User Centered Design, User Research, Statistical Analysis, Content Strategy, Goal Setting, Team Management, Sample Size Determination

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    How to Persuade When Facts Don't Seem to Matter

    Skills you'll gain: Personalized Campaigns, Selling Techniques, Empathy & Emotional Intelligence

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Arizona State University

    Professional Skills: Digital Security

    Skills you'll gain: Intrusion Detection and Prevention, Cyber Attacks, Cybersecurity, Data Security, Cyber Security Strategy, Vulnerability Assessments, Security Management, Threat Detection, Information Systems Security, Hardening, Security Strategy, Security Controls, Security Software, Network Security, Vulnerability Management, Identity and Access Management, Email Security, Security Awareness, Encryption, Risk Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    生成式 AI 智能体:助力组织转型

    Skills you'll gain: Generative AI Agents, Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, Google Gemini, Generative AI, AI Enablement, Customer experience improvement, Agentic Workflows, Google Cloud Platform, Gemini, Agentic systems, Tool Calling, Organizational Strategy, Business Transformation, Artificial Intelligence, AI Integrations, Customer Engagement

    Beginner · Course · 1 - 3 Months

1…502503504…536

In summary, here are 10 of our most popular marketing strategy courses

  • Apply Generative AI for Coaching, Research, and Performance: EDUCBA
  • Generative AI Leader 学習プログラム: Google Cloud
  • Career Development - Discover your life purpose & ideal job: Chris Croft Training
  • Analyze and Apply Generative AI in Research & Development: EDUCBA
  • Google Chat - Español: Google Cloud
  • Introdução à segurança no mundo da IA: Google Cloud
  • دمج التطبيقات في لوحة معلومات هووتسويت: Coursera
  • Tailor Your Message: Coursera
  • Card Sorting: Organize Content with Card Sort Techniques: Packt
  • How to Persuade When Facts Don't Seem to Matter: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok