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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    AI-Powered Market Research and Survey Design

    Skills you'll gain: Qualitative Research, General Data Protection Regulation (GDPR), Sampling (Statistics), Data Ethics, Market Research, Focus Group, Interviewing Skills, Quantitative Research, Personally Identifiable Information, Sample Size Determination, Statistical Reporting, Statistical Methods, Data Collection, Statistical Analysis, Heat Maps, No-Code Development, Return On Investment, AI Integrations, Real Time Data

    Beginner · Course · 1 - 3 Months

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    Packt

    Shiny for Python Ultimate - Web Development with Python

    Skills you'll gain: Shiny (R Package), User Interface (UI), User Interface (UI) Design, Data Visualization Software, Interactive Data Visualization, Statistical Visualization, UI Components, Application Deployment, Web Applications, Front-End Web Development, Data Analysis, Back-End Web Development, Spatial Data Analysis, Web Development, Full-Stack Web Development, Server Side, Python Programming, Development Environment

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Run Inference & Hypothesis Tests

    Skills you'll gain: Statistical Inference, Statistical Hypothesis Testing, Sample Size Determination, Statistical Analysis, Statistical Reporting, Statistics, Data Analysis, Statistical Methods, A/B Testing, Statistical Software, Estimation, Conversion Funnel Analysis, Business Analysis, Probability & Statistics, Stakeholder Communications, Decision Making, Business Communication

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Navigate Pages & Trees

    Skills you'll gain: Information Architecture, Collaborative Software, Content Management Systems, Scalability, Responsive Web Design, Web Analytics and SEO, Web Development Tools, Front-End Web Development, Web Development

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Advanced Python Techniques for Data Science & AI

    Skills you'll gain: Plotly, Pandas (Python Package), Plot (Graphics), Interactive Data Visualization, Data Visualization, Data Analysis, Data Visualization Software, Restful API, Application Programming Interface (API), Python Programming, Data Manipulation, Data Validation, Context Management

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Use AI During Calls

    Skills you'll gain: Overcoming Objections, Phone Sales, Telephone Skills, Closing (Sales), Return On Investment, B2B Sales, Price Negotiation, Prompt Engineering, Customer Service, Data Storytelling, Real Time Data, Data-Driven Decision-Making, Persona (User Experience), Analysis, Data Visualization, Storytelling, Performance Metric, Business Metrics, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Career Launch for Market Researchers

    Skills you'll gain: LinkedIn, Professional Networking, Interviewing Skills, Market Research, Personalized Campaigns, Recruitment, Storytelling, Concision, Technical Communication, Power BI, Project Portfolio Management, Expectation Management, Portfolio Management, R Programming

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Monitor, Scale and Backup Your AI App

    Skills you'll gain: Site Reliability Engineering, Scalability, Performance Analysis, Event Monitoring, Service Level Agreement, Dashboard Creation, Performance Review

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    How to Persuade When Facts Don't Seem to Matter

    Skills you'll gain: Personalized Campaigns, Selling Techniques, Empathy & Emotional Intelligence

    Intermediate · Course · 1 - 3 Months

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    Google Cloud

    Pengantar Analisis Data di Google Cloud

    Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Dashboard, Analytics, Data Visualization Software, Dashboard Creation, Big Data, Interactive Data Visualization, Data Presentation, Google Cloud Platform, SQL, Business Intelligence, Query Languages, Cloud Storage, Data Warehousing, Data Storage Technologies, Data Storage

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Equity Investments and Valuation Strategies

    Skills you'll gain: Competitive Analysis, Financial Market, Financial Trading, Equities, Investments, Investment Management, Financial Systems, Capital Markets, Market Analysis, Securities Trading, Business Valuation, Financial Analysis, Portfolio Management, Market Dynamics, Business Strategy, General Finance

    Mixed · Course · 1 - 3 Months

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    Coursera

    Analyze Markets: Go/No-Go Decisions

    Skills you'll gain: Market Share, Market Analysis, Data Visualization, Competitive Analysis, Data Presentation, Market Intelligence, Market Data, Market Research, Competitive Intelligence, Data Storytelling, Market Opportunities, Data-Driven Decision-Making, Strategic Thinking, Strategic Decision-Making, Risk Management Framework, Regulatory Compliance, Trend Analysis, Business Risk Management, Risk Analysis, Due Diligence

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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