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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Work with Gemini Models in BigQuery - Español

    Skills you'll gain: Google Gemini, Gemini, Generative AI, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Jupyter, Google Cloud Platform, SQL, Customer Relationship Management, Query Languages

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    Universitat Politècnica de València

    Excel: creación de un panel gráfico de control empresarial

    Skills you'll gain: Data Presentation, Pivot Tables And Charts, Dashboard, Microsoft Excel, Dashboard Creation, Data Visualization, Spreadsheet Software, Graphing, Excel Formulas, Business Reporting, Data Processing, Data Synthesis, Data Analysis, Consolidation, Data Integration

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Nail Regression & Classification

    Skills you'll gain: Model Evaluation, Predictive Modeling, Regression Analysis, Statistical Machine Learning, Statistical Modeling, Classification Algorithms, Predictive Analytics, Logistic Regression, Feature Engineering, Applied Machine Learning, Data-Driven Decision-Making, Data Preprocessing, Model Optimization, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - 日本語版

    Skills you'll gain: Google Gemini, Gemini, Data-Driven Marketing, Marketing Analytics, Generative AI, Big Data, Forecasting, Predictive Modeling, Predictive Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Conceptos imprescindibles - Requisitos para el análisis

    Skills you'll gain: Data Visualization, Data Literacy, Statistical Visualization, Technical Communication, Probability & Statistics, Web Scraping, Data Import/Export, JSON, Analysis, Statistical Analysis, Pandas (Python Package), Analytical Skills, Descriptive Statistics, Data Manipulation, Probability, Data Processing, Data Capture, Performance Measurement, Data Cleansing, Application Programming Interface (API)

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Communication Protocols for Project Success

    Skills you'll gain: Communication Planning, Internal Communications, Project Management, Stakeholder Management, Team Performance Management, Stakeholder Engagement, Performance Metric, Project Management Life Cycle, Process Improvement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Build Interactive R Shiny Data Apps for NGOs

    Skills you'll gain: Shiny (R Package), Cloud Deployment, Interactive Data Visualization, Data Visualization, Cloud Applications, Performance Tuning, Dashboard Creation, R (Software), Web Applications, Application Development, Frontend Performance, R Programming, Event-Driven Programming, Dashboard, Exploratory Data Analysis, Driving engagement, UI Components, User Interface (UI) Design, Data Analysis, File I/O

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Talend ETL: Design, Optimize & Apply Workflows

    Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Integration, Data Pipelines, Business Logic, Data Processing, Java, Data Import/Export, Data Transformation, Software Documentation

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Calibrate and Serve Confident AI Predictions

    Skills you'll gain: Model Evaluation, MLOps (Machine Learning Operations), AI Workflows, Applied Machine Learning, Model Optimization, Data Pipelines, Responsible AI, Statistical Modeling

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Engineer Governed OAS Platforms

    Skills you'll gain: Data Warehousing, Data Modeling, Oracle Cloud Applications, Metadata Management, Performance Tuning, Data Governance, Application Lifecycle Management, Performance Improvement, Security Controls, Release Management, Semantic Web, Service Level, Data Mapping, Business Administration, Cloud Computing Architecture, Data Persistence, Change Control, Change Management, Data Validation

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Model Scenarios: Financial Outcomes

    Skills you'll gain: Financial Forecasting, Risk Analysis, Scenario Testing, Business Metrics, Mathematical Modeling, Excel Macros, Forecasting, Risk Modeling, Excel Formulas, Financial Reporting, Business Modeling, Management Reporting, Performance Stress Testing, Business Risk Management, Data Analysis, Decision Support Systems

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Smart Decision Matrix

    Skills you'll gain: Decision Making, Strategic Decision-Making, Solution Selling, Decision Intelligence, Sales, Data-Driven Decision-Making, Decision Support Systems, Complex Problem Solving, Cost Benefit Analysis, Decision Tree Learning, Negotiation, Prioritization, Return On Investment

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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