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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Create Impactful Marketing Videos using Canva

    Skills you'll gain: Canva (Software), Animations, Video Editing, Marketing Materials, Video Production, Storytelling, Marketing Design, Content Marketing, Timelines, Content Creation, Visual Storytelling, Marketing, Driving engagement, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    42 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Strategic SEO for Digital Marketing Success

    Skills you'll gain: Content Optimization, Web Analytics and SEO, Content Development and Management, Writing and Editing, Maintainability, Information Architecture, Driving engagement, Social Media Marketing, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    A

    Association of International Certified Professional Accountants

    Introduction to Data Analytics for Accounting Professionals

    Skills you'll gain: Data Literacy, Data-Driven Decision-Making, Analytics, Financial Data, Business Analytics, Data Strategy, Data Analysis, Data Storage Technologies, Project Implementation, Project Scoping, Descriptive Analytics, Unstructured Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    97 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Modern Data Warehouse Analytics in Microsoft Azure

    Skills you'll gain: Azure Synapse Analytics, Power BI, Databricks, Microsoft Azure, Database Administration, Cloud Services, Data Warehousing, Data Architecture, Cloud Storage, Database Theory, Databases, Dashboard Creation, Analytics, Big Data, Data Visualization Software, Data Integration, Data Storage Technologies, Data Processing, Data Visualization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    135 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Viral Marketing: Strategy, Content & Distribution

    Skills you'll gain: Driving engagement, Social Media Strategy, Content Marketing, Social Media Marketing, Customer Engagement, Brand Marketing, Marketing Communications, Marketing Effectiveness, Social Media, Marketing Strategies, Cross-Channel Marketing, Shared Media, Marketing, Promotional Strategies, Digital Marketing, Strategic Communication, Earned Media, Digital Marketing Campaigns, Target Audience, Campaign Management

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Nonprofit Marketing, Engagement, and Governance

    Skills you'll gain: Newsletters, Governance, Event Planning, Event Management, Public Relations, Branding, Brand Strategy, Philanthropy, Fundraising, Stakeholder Communications, Stakeholder Management, Digital Media Strategy, Storytelling, Marketing and Public Relations, Media and Communications, Organizational Effectiveness, Organizational Leadership, Marketing, Marketing Strategy and Techniques, Operations

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Advanced Google Analytics - A Practical Guide

    Skills you'll gain: Conversion Funnel Analysis, Digital Analysis, Data Collection, Data-Driven Marketing, Data Literacy, Data Quality, grep, Data Validation, Dashboard Creation, Reconciliation, Campaign Planning, Event Monitoring

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Automation Anywhere

    Implementing RPA with Cognitive Automation and Analytics

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Control Panels, Automation, Test Automation, Process Design, Dashboard Creation, User Provisioning, Return On Investment, Role-Based Access Control (RBAC), Dashboard, Unstructured Data, User Accounts, Project Design, Feasibility Studies, Analytics, Extensible Languages and XML, Enterprise Application Management, Decision Intelligence, Artificial Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    625 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    J

    John Wiley & Sons

    Marketing with AI for Dummies

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Data-Driven Marketing, Marketing Automation, MarTech, Marketing Operations, Marketing, Personalized Campaigns, Marketing Strategies, Marketing Analytics, Marketing Effectiveness, Generative AI, Marketing Planning, Machine Learning, Artificial Intelligence, Performance marketing, Customer Engagement, Data Analysis, Web Analytics and SEO

    Beginner · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Marketing en redes sociales desde cero

    Skills you'll gain: Social Media Marketing, Content Performance Analysis, Social Media, Social Media Strategy, Performance Analysis, Content Creation, Social Media Campaigns, Social Media Content, Digital Marketing, Social Media Management, Social Media Analytics, Driving engagement, Digital Marketing Campaigns, Drive Engagement, Marketing, Digital Analysis, Customer Engagement, Marketing Strategies, Performance Metric, Business Metrics

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Edureka

    Gen AI for Fraud Detection Analytics

    Skills you'll gain: Generative AI, Generative Adversarial Networks (GANs), Recurrent Neural Networks (RNNs), Email Security

    4.2
    Rating, 4.2 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Migration, Analytics, Troubleshooting & Wrap-Up

    Skills you'll gain: Google Workspace, Gmail, Data Management, Systems Administration, Data Migration, File Management, Security Controls, Event Monitoring, Problem Management, Data Security, Email Security, Cloud Storage

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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