Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Arizona State University
Skills you'll gain: Meeting Facilitation, Sales Presentations, Brainstorming, English Language, Business Communication, Marketing Materials, Business Planning, Negotiation, Selling Techniques, Management Reporting, Business Writing, Marketing Communications, Marketing Planning, Business Correspondence, Advertising, Business Marketing, Telephone Skills, Promotional Strategies, Procurement, Marketing
Intermediate · Specialization · 3 - 6 Months
Duke University
Skills you'll gain: Neurology, Physiology, Anatomy, Cell Biology, Psychology, Pathology, Molecular Biology
Advanced · Course · 3 - 6 Months

Logical Operations
Skills you'll gain: Hypertext Markup Language (HTML), Cascading Style Sheets (CSS), HTML and CSS, Adobe Creative Cloud, Web Design and Development, Web Design, Web Development, Web Content, Information Architecture, Web Development Tools, Front-End Web Development, Image Quality, Browser Compatibility, File Management, Development Environment, Multimedia, Content Management, File Transfer Protocol (FTP)
Mixed · Course · 1 - 3 Months

Logical Operations
Skills you'll gain: Microsoft Word, Microsoft Office, Proofreading, Document Management, Microsoft 365, Productivity Software, Microsoft Windows, Writing and Editing, Editing, Productivity, Writing, Computer Literacy, Technical Documentation, Collaborative Software, Report Writing, Web Content, Business Writing, Web Content Accessibility Guidelines, Collaboration, Business Communication
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Google Analytics, Web Analytics, Verification And Validation, Goal Setting, Web Analytics and SEO, Performance Metric, Transaction Processing, Data Validation, System Testing
Beginner · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), JSON, HTML and CSS, Ajax, Web Content Accessibility Guidelines, Javascript, Web Design, Semantic Web, Usability, Web Applications, Web Development, Web Content, Usability Testing, Interactive Design, Data Structures, Application Frameworks, Network Protocols, Data Ethics, Animations
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Email Automation, Marketing Automation, Marketing Strategies, Customer Analysis, Marketing Analytics, Lead Generation, Data-Driven Decision-Making, Customer Insights, Marketing, Data Storytelling, Strategic Marketing, Business Analytics, Business Metrics, AI Personalization, Data Analysis, Analytics, Advanced Analytics, Financial Forecasting, Automation, Revenue Forecasting
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Hypertext Markup Language (HTML), Web Design, Web Content Accessibility Guidelines, Web Design and Development, Usability, Semantic Web, Cascading Style Sheets (CSS), Cloud Hosting, Web Servers, Data Validation, File Transfer Protocol (FTP)
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: A/B Testing, Google Analytics, Customer Insights, Marketing Analytics, Target Audience, Digital Advertising, Online Advertising, Social Media Campaigns, Advertising Campaigns, Performance Measurement, Business Metrics, Key Performance Indicators (KPIs), Consumer Behaviour, AI Enablement, Data Analysis
Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Game Design, Project Design, Social Impact, Drive Engagement, Design Thinking, Employee Engagement, Motivational Skills, Training and Development, Behavior Management, Customer Engagement, Psychology, Behavioral Economics, Marketing
Mixed · Course · 1 - 3 Months

Skills you'll gain: Marketing Analytics, Pivot Tables And Charts, Advanced Analytics, Descriptive Statistics, Microsoft Excel, Descriptive Analytics, Data Import/Export, Spreadsheet Software, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Statistics, Data Analysis, Statistical Methods, Small Data, Data Wrangling, Data Transformation
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Content Strategy, WordPress, HTML and CSS, Content Management, Performance Improvement
Mixed · Course · 3 - 6 Months