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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Marketing e vendas B2B: Fechando novos negócios

    Skills you'll gain: Lead Generation, Sales Presentation, Selling Techniques, B2B Sales, Customer Analysis, General Sales Practices, Customer Insights, Sales Process, Sales Strategy, Sales, Customer Retention, Target Audience, Customer Success Management, Prospecting and Qualification, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Strategy and Techniques, Persona Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    455 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    J

    John Wiley & Sons

    Marketing with AI for Dummies

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Data-Driven Marketing, Marketing Automation, MarTech, Marketing Operations, Marketing, Personalized Campaigns, Marketing Strategies, Marketing Analytics, Marketing Effectiveness, Generative AI, Marketing Planning, Machine Learning, Artificial Intelligence, Performance marketing, Customer Engagement, Data Analysis, Web Analytics and SEO

    Beginner · Course · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Measure a Marketing Strategy using Facebook Insights

    Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Social Media Analytics, Communication Planning, Marketing Effectiveness, Marketing Analytics, Data-Driven Marketing, Social Media, Content Performance Analysis, Marketing Strategies, Marketing, Web Presence, Target Audience, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    49 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    SMART Communication for Marketing Goals

    Skills you'll gain: Smart Goals, Concision, Performance Metric, Marketing Communications, Goal Setting, Project Performance, Internal Communications, Communication, Strategic Communication, Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    SEO Copywriting for Digital Marketing Success

    Skills you'll gain: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Content Optimization, Web Content, Web Analytics and SEO, Content Development and Management, Blogs, Content Management, Content Creation, Writing and Editing, Maintainability, Writing, Content Marketing, Editing, Driving engagement

    4.6
    Rating, 4.6 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 3 Months

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    New
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    Preview
    S

    Sage Publications

    Leadership and Management in Health and Social Care

    Skills you'll gain: Budget Management, Program Evaluation, Collaboration, Teamwork, Team Collaboration, Budgeting, Supervision, Training Programs, Team Management, Personal Attributes, Health Care Administration, Leadership and Management, Professional Development, Personal Development, Self-Awareness, Leadership Development, Care Management, Strategic Thinking, Health Care, Communication

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Content Strategy, CMS & Digital Marketing Tools

    Skills you'll gain: Content Marketing, Web Analytics and SEO, Content Management, Social Media Marketing, Content Management Systems, Social Media Management, Content Strategy, Social Media, Marketing Strategies, Marketing Strategy and Techniques, Persona Development, Content Development and Management, Storytelling, Digital Marketing Tools, Search Engine Optimization, Social Media Content, MarTech, Digital Marketing, Social Media Campaigns, Digital Content

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Data-Driven Marketing, Online Advertising, LLM Application, Advertising, Branding, Natural Language Processing, Machine Learning Algorithms

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Agentic AI Content for Practitioners: Marketing

    Skills you'll gain: Prompt Engineering, Data-Driven Marketing, Personalized Campaigns, Prompt Engineering Tools, Prompt Patterns, Marketing Automation, Marketing Operations, AI Personalization, Marketing Effectiveness, Content Marketing, Campaign Planning, Social Media Campaigns, Content Performance Analysis, Marketing Strategies, Agentic Workflows, Marketing Analytics, Customer Relationship Management (CRM) Software, Customer Relationship Management, Data-Driven Decision-Making, Driving engagement

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Marketing Fundamentals Mastery: Apply, Analyze & Evaluate

    Skills you'll gain: Communication Planning, Marketing Strategies, Marketing Strategy and Techniques, Performance Measurement, Strategic Communication, Digital Marketing, Digital Media Strategy, Target Audience, Market Analysis, Performance Metric, Business, Communication, Product Promotion, Decision Making, Analytical Skills, Research

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze and Visualize Marketing Funnels

    Skills you'll gain: Conversion Funnel Analysis, Dashboard Creation, Dashboard, Data-Driven Decision-Making, Web Analytics, Google Analytics, Marketing Analytics, Performance Analysis, Business Intelligence, Looker (Software), Analytics, Grafana, Tableau Software, Gap Analysis, Interactive Data Visualization, Data Presentation, Data Synthesis, User Flows, User Research, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Analytics: Data Predictions and Dashboards

    Skills you'll gain: Marketing Analytics, Dashboard, Dashboard Creation, Data-Driven Marketing, Data Presentation, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Marketing Strategies, Predictive Analytics, Marketing, Data Visualization Software, Market Data, Data Analysis, Forecasting, Data Collection, Strategic Decision-Making

    3.8
    Rating, 3.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Marketing e vendas B2B: Fechando novos negócios: Universidade de São Paulo
  • Marketing with AI for Dummies: John Wiley & Sons
  • Measure a Marketing Strategy using Facebook Insights: Coursera
  • SMART Communication for Marketing Goals: Coursera
  • SEO Copywriting for Digital Marketing Success: Skillshare
  • Leadership and Management in Health and Social Care: Sage Publications
  • Content Strategy, CMS & Digital Marketing Tools: EDUCBA
  • Marketing in the Age of AI: University of Maryland, College Park
  • Agentic AI Content for Practitioners: Marketing: Coursera
  • Marketing Fundamentals Mastery: Apply, Analyze & Evaluate: EDUCBA

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Market (economics) (28)
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Social Media Marketing (9)
Brand Management (7)

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