• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Perfect Competition & Monopoly

    Skills you'll gain: Market Dynamics, Supply And Demand, Business Economics, Profit and Loss (P&L) Management, Business Strategy, Revenue Management, Competitive Analysis, Economics, Market Analysis, Operating Cost, Cost Benefit Analysis, Financial Regulation, Operational Efficiency, Policy Analysis, Decision Making, Regulatory Compliance

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Grant Proposal Plans, Sections, and Resubmission

    Skills you'll gain: Grant Writing, Institutional Review Board (IRB), Grant Applications, Proposal Writing, Proposal Development, Clinical Research Ethics, Medical Science and Research, Research Design, Resource Allocation, Peer Review, Budgeting, Constructive Feedback

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAP

    SAP Professional Fundamentals

    Skills you'll gain: Consulting, Relationship Management, Business Consulting, Management Consulting, Product Strategy, SAP Applications, Technical Consulting, Relationship Building, Project Management, Project Management Life Cycle, Consultative Approaches, Project Implementation, Agile Methodology, Company, Product, and Service Knowledge, Waterfall Methodology, Solution Delivery, Systems Thinking, Business Transformation, Design Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Ancient Philosophy: Plato & His Predecessors

    Skills you'll gain: Ancient History, Liberal Arts, Ethical Standards And Conduct, General Science and Research, European History, Mathematics and Mathematical Modeling, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Interviewing Skills for Jobs Ace the Job Interview

    Skills you'll gain: Oral Expression, Interviewing Skills, Goal Setting, Rapport Building, Verbal Communication Skills, Composure, Public Speaking, Business Research, Company, Product, and Service Knowledge, Communication Strategies, Communication, Interpersonal Communications, Professionalism, Presentations, Planning

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The Museum of Modern Art

    Seeing Through Photographs

    Skills you'll gain: Visual Storytelling, Media and Communications, Photo/Video Production and Technology, Storytelling, Liberal Arts, Aesthetics, Cultural Responsiveness, Journalism, Public History

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.5K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Mathematics for Machine Learning: Multivariate Calculus

    Skills you'll gain: Regression Analysis, Calculus, Model Optimization, Mathematical Software, Machine Learning Methods, Numerical Analysis, Applied Mathematics, Applied Machine Learning, Linear Algebra, Artificial Neural Networks, Deep Learning, Mathematical Theory & Analysis, Derivatives

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.8K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Keller Williams

    Keller Williams Real Estate Agent

    Skills you'll gain: Lead Generation, Real Estate, Office Management, Administration, Real Estate Sales, Value Propositions, Property and Real Estate, Sales Process, Customer Relationship Building, Database Management, Sales Development, Prospecting and Qualification, Business Administration, Real Estate Transactions, Sales Prospecting, Customer Acquisition Management, Sales Management, Contract Negotiation, Interpersonal Communications, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    226 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Fundamentos Estratégicos Empresariales

    Skills you'll gain: Business Planning, ISO 9000 Series, Strategic Marketing, Marketing, Financial Statement Analysis, Financial Statements, Quality Management Systems, Organizational Strategy, Financial Analysis, Product Planning, Governance, Marketing Planning, Corporate Strategy, Operations Management, Organizational Structure, Working Capital, Financial Data, Business Strategies, Market Analysis, Quality Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Sustainable Innovation for Subsistence Marketplaces

    Skills you'll gain: Environmental Issue, Solution Design, Sustainable Development, Design Thinking, Business Planning, Human Centered Design, Sustainable Business, Innovation, Entrepreneurship, Economic Development, Needs Assessment, Business Development, Consumer Behaviour, Market Analysis, Market Research, Market Dynamics, Cultural Sensitivity

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    125 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    DeepSeek AI for Business Strategy and Decision-Making

    Skills you'll gain: Prompt Engineering, Responsible AI, AI Enablement, Strategic Thinking, Prompt Patterns, Deepseek, Prompt Engineering Tools, Business Transformation, Digital Transformation, Business Strategy, Decision Intelligence, Strategic Marketing, Performance Measurement, Strategic Planning, Risking, Artificial Intelligence, Marketing, Web Analytics and SEO, Market Trend, Financial Modeling

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Firm Level Economics: Consumer and Producer Behavior

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Business Economics, Consumer Behaviour, Tax, Profit and Loss (P&L) Management, Sales Tax, Resource Allocation, Cost Management, Economics, Policy, and Social Studies, Production Management, Decision Making

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.6K reviews

    Intermediate · Course · 1 - 4 Weeks

1…606162…459

In summary, here are 10 of our most popular market research courses

  • Perfect Competition & Monopoly: Pearson
  • Grant Proposal Plans, Sections, and Resubmission: University of Colorado System
  • SAP Professional Fundamentals: SAP
  • Ancient Philosophy: Plato & His Predecessors: University of Pennsylvania
  • Interviewing Skills for Jobs Ace the Job Interview: Packt
  • Seeing Through Photographs: The Museum of Modern Art
  • Mathematics for Machine Learning: Multivariate Calculus: Imperial College London
  • Keller Williams Real Estate Agent: Keller Williams
  • Fundamentos Estratégicos Empresariales: Universidad Nacional Autónoma de México
  • Sustainable Innovation for Subsistence Marketplaces: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok