• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • A

    AI Business School

    Practical AI and prompting for marketing professionals

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Personalized Campaigns, AI Personalization, Generative AI, Project Design, Artificial Intelligence, AI literacy, AI Integrations, Brainstorming, Ideation, Content Creation

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    AI CERTs

    AI for Mining

    Skills you'll gain: Decision Intelligence, Applied Machine Learning

    3.8 stars, 6 reviews, Beginner, Course, 1 - 3 Months

    ★ 3.8 (6) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Universitat Autònoma de Barcelona

    Competencias clave para profesionales de Recursos Humanos

    Skills you'll gain: Leadership Studies, Human Resources, Human Resources Management and Planning, Negotiation, People Management, Resilience, Human Resource Strategy, Telecommuting, Organizational Leadership, Organizational Change, Leadership and Management, Leadership, Workforce Development, Virtual Teams, Digital Transformation, Diversity and Inclusion

    5 stars, 11 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 5 (11) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    YouTube Marketing 2026: YouTube SEO & Algorithms

    Skills you'll gain: Video Production, Search Engine Optimization, Keyword Research, Product Promotion, Web Analytics and SEO, Social Media Content, Social Media Marketing, Content Optimization, Marketing Strategies, Strategic Partnership, Live Streaming, Social Media Strategy, Driving engagement, Promotional Strategies, Content Strategy, Online Advertising, Paid media, Performance marketing, Digital Advertising, Content Creation

    Mixed · Course · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Leading with Power Skills: Emotions & Emotional Intelligence

    Skills you'll gain: Goal Setting, Empathy & Emotional Intelligence, Emotional Intelligence, Positivity, Personal Development, Empathy, Social Skills, Self-Awareness, Professional Development, Resilience, Conflict Management, Behavior Management, Team Building, Non-Verbal Communication, Stress Management, Psychology, Leadership, Team Management, Team Leadership, Decision Making

    4 stars, 7 reviews, Beginner, Course, 1 - 3 Months

    ★ 4 (7) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • P

    Packt

    Fundamentals of Network Security and Cryptography

    Skills you'll gain: Network Security, Network Administration, Cryptography, Firewall, Cryptographic Protocols, Cybersecurity, Intrusion Detection and Prevention, Virtual Private Networks (VPN), Cloud Security, IT Security Architecture, Cyber Attacks, Security Controls, Public Key Infrastructure, Network Monitoring, Encryption, Network Planning And Design, Human Factors (Security), Local Area Networks, Virtual Local Area Network (VLAN), Network Switches

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    LearnKartS

    Data Engineering Foundations on AWS

    Skills you'll gain: Amazon S3, Amazon Web Services, SQL, Extract, Transform, Load, Data Quality, Cloud Engineering, Data Pipelines, Version Control, Data Modeling, Data Storage, Cloud Storage, Git (Version Control System), Data Management, Query Languages, Data Storage Technologies, Data Processing, Cloud Security, AWS Identity and Access Management (IAM), Data Security, Big Data

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    PyMongo - Beginners

    Skills you'll gain: MongoDB, Data Access, Query Languages, Database Systems, Database Software, Data Collection, Database Management, NoSQL, Database Management Systems, Databases, Scripting, Scripting Languages, Python Programming, Development Environment, Back-End Web Development, Software Installation, Package and Software Management

    4.4 stars, 17 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (17) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    B2B Sales Foundations: Pipeline, Process & Communication

    Skills you'll gain: Overcoming Objections, B2B Sales, Business Development, Storytelling, Closing (Sales), Sales Pipelines, Return On Investment, Sales Presentation, Specialized Sales, Active Listening, Sales Presentations, Rapport Building, Sales Strategy, Sales Process, Sales, Case Studies, Sales Management, Communication, Selling Techniques, Consultative Selling

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Customer Service Essentials: 20 Skills for Happy Clients

    Skills you'll gain: Service Recovery, De-escalation Techniques, Greeting Customers, Customer Complaint Resolution, Customer Service, Conflict Management, Guest Relations, Hospitality Services, Hospitality and Food Services, Hospitality, Professionalism, Teamwork, Coordination, Customer experience improvement, Collaboration, Verbal Communication Skills, Communication, Empathy, Active Listening

    5 stars, 7 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 5 (7) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Alignor

    Leading Diverse Teams

    Skills you'll gain: Influencing, Conflict Management, Diversity Awareness, Teamwork, Collaboration, Diversity Training, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Cultural Diversity, Decision Making, Persuasive Communication, Team Management, Workplace inclusivity, Discussion Facilitation, Communication, Leadership, Communication Strategies, Negotiation, Interactive Learning

    3.8 stars, 12 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 3.8 (12) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Ethical Hacking with Metasploit, SQL & Crypto

    Skills you'll gain: Metasploit, Exploitation techniques, Penetration Testing, Database Management, Cryptographic Protocols, Cryptography, Database Software, Security Testing, Cyber Security Assessment, Data Import/Export, Encryption, Brute-force attacks, Vulnerability Assessments, Information Systems Security, Cybersecurity, SQL, Cyber Attacks, Command-Line Interface

    4.8 stars, 21 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (21) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…704705706…834

In summary, here are 10 of our most popular brand management courses

  • Practical AI and prompting for marketing professionals: AI Business School
  • AI for Mining: AI CERTs
  • Competencias clave para profesionales de Recursos Humanos: Universitat Autònoma de Barcelona
  • YouTube Marketing 2026: YouTube SEO & Algorithms: Alex Genadinik
  • Leading with Power Skills: Emotions & Emotional Intelligence: University of Maryland, College Park
  • Fundamentals of Network Security and Cryptography: Packt
  • Data Engineering Foundations on AWS: LearnKartS
  • PyMongo - Beginners: EDUCBA
  • B2B Sales Foundations: Pipeline, Process & Communication: Coursera
  • Customer Service Essentials: 20 Skills for Happy Clients: STARWEAVER

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok