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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    SkillsBooster Academy

    DeepSeek R1 for AI Marketing and Business Strategy

    Skills you'll gain: Business Leadership, Dashboard Creation, Marketing Automation, Initiative and Leadership, AI Enablement, Leadership, Strategic Leadership, Marketing Strategies, Strategic Marketing, AI Personalization, Marketing Planning, Data-Driven Marketing, Business Strategy, Marketing Analytics, Marketing Operations, Content Marketing, Media Planning, Prompt Engineering, Online Advertising, Digital Marketing

    Beginner · Course · 1 - 3 Months

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    Edureka

    Microsoft Fabric Analytics Engineer: DP-600 Exam Prep

    Skills you'll gain: System Monitoring, Data Analysis Expressions (DAX), Real Time Data, Performance Tuning, Microsoft Azure, Dataflow, Data Pipelines, Data Warehousing, Power BI, Apache Spark, Data Governance, Business Analytics, SQL, Data Management, Workflow Management, Data Science, Security Engineering, Artificial Intelligence and Machine Learning (AI/ML), Warehouse Management, Application Deployment

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    Content Marketing Strategy with Real Case Studies

    Skills you'll gain: Content Performance Analysis, Content Marketing, Content Development and Management, Content Strategy, Driving engagement, Blogs, Content Scheduling, Performance Measurement, Marketing Strategy and Techniques, Social Media Content, Marketing Planning, Digital Publishing, Digital Media Strategy, Content Management, Content Creation, Marketing, Social Media Marketing, Email Marketing, Customer Engagement, Digital Content

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Real Madrid Graduate School Universidad Europea

    Desarrollo de estrategias eficaces de marketing deportivo

    Skills you'll gain: Marketing Analytics, Branding, Brand Management, Customer Engagement, Strategic Partnership, Marketing Strategy and Techniques, Loyalty Programs, Digital Transformation, Innovation, Social Media Strategy, Customer experience improvement, Technology Strategies, Data Analysis, Customer Relationship Management, Personalized Service, Content Strategy, Market Dynamics, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Machine Learning and Data Analytics Part 2

    Skills you'll gain: Text Mining, Data Mining, Time Series Analysis and Forecasting, Classification Algorithms, Artificial Neural Networks, Trend Analysis, Unstructured Data, Regression Analysis, Machine Learning Algorithms, Supervised Learning, Feature Engineering, Unsupervised Learning, Predictive Modeling, Forecasting, Deep Learning, Data Preprocessing

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Comment analyser l'engagement des Tweets avec Twitter Analytics

    Skills you'll gain: Driving engagement, Social Media Analytics, Social Media Marketing, Drive Engagement, Social Media Management, Social Media, Customer Engagement, Social Media Campaigns, Online Advertising, Advertising Campaigns, Content Performance Analysis, Social Media Content, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    Coursera

    GenAI for Customer Analytics and Insights with JUNE

    Skills you'll gain: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Customer Data Management, Data-Driven Marketing, Analytics, Data Analysis, Business Reporting, Data Literacy, Data Collection, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Alex Genadinik

    2026 Instagram Marketing: Viral Algorithms Plus Ads

    Skills you'll gain: Instagram, Social Media Content, Social Media Management, Facebook, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Marketing Automation, Content Creation, Paid media, Advertising Campaigns, Digital Advertising, Advertising, Content Strategy, Drive Engagement, Target Audience, Subcontracting, Customer Engagement

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    EDUCBA

    Splunk Analytics & Visualization: From Data to Insights

    Skills you'll gain: Splunk, Lightweight Directory Access Protocols, System Monitoring, Scripting, Dashboard, Data Maintenance, Dashboard Creation, Plot (Graphics), Business Intelligence, Scatter Plots, Pivot Tables And Charts, Servers, Data-Driven Decision-Making, Interactive Data Visualization, Software Installation, Role-Based Access Control (RBAC), Dataflow, Unstructured Data, Data Visualization Software, Data Visualization

    Beginner · Specialization · 3 - 6 Months

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    EDUCBA

    Analyze Business Data Using Tableau BI Analytics

    Skills you'll gain: Tableau Software, Business Intelligence, Interactive Data Visualization, Dashboard Creation, Data Storytelling, Business Analytics, Business Intelligence Software, Data Analysis, Data Visualization, Data Visualization Software, Statistical Visualization, Trend Analysis, Data Wrangling, Regional Sales, Market Analysis, Data Sharing, Performance Analysis, Timelines, Variance Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    EDUCBA

    Apply Power BI Projects for Data Analytics

    Skills you'll gain: Spatial Data Analysis, Datamaps, Dashboard Creation, Storytelling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    AI Business School

    Practical AI and prompting for marketing professionals

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Personalized Campaigns, AI Personalization, Generative AI, Project Design, Artificial Intelligence, AI literacy, AI Integrations, Brainstorming, Ideation, Content Creation

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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