Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Media and Communications, Digital Transformation, Journalism, Media Strategy, Media Relations, Digital Media Strategy, Revenue Management, Content Creation, Storytelling, Social Media Marketing, Social Media Campaigns, Advertising, Brand Management, Social Media, Digital Marketing, Public Relations, Intellectual Property, Video Production, Crisis Management, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Promotional Materials, Marketing Design, Marketing Materials, Graphic Design, Design, Branding, Content Marketing, Brand Management, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Kibana, Dashboard, Interactive Data Visualization, Web Analytics, Data Visualization Software, Exploratory Data Analysis, Data Analysis, Business Intelligence, Data Wrangling, Data Import/Export
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Verbal Communication Skills, Crisis Management, Brand Strategy, Brand Awareness, Communication, Trustworthiness, Branding, Public Speaking, Brand Management, Storytelling, Professional Development, Personal Attributes, Social Media Content, Technology Strategies, Digital Media Strategy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Unreal Engine, Video Game Development, Augmented and Virtual Reality (AR/VR), Game Design, Virtual Environment
Mixed · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Brand Management, Customer Engagement, Event Planning, Marketing, Strategic Communication, Storytelling, Marketing Strategy and Techniques, E-Commerce, Sustainability Reporting, Global Marketing, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Contract Management, Digital Marketing, Corporate Strategy, Virtual Teams, Influencing, Blockchain, Game Theory, Cross Platform Development
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: AI Personalization, Augmented and Virtual Reality (AR/VR), Live Streaming, Media Production, Media and Communications, Digital Media Strategy, Media Strategy, Revenue Management, Content Creation, Web Content, Brand Management, E-Commerce, Social Media Strategy, Social Media, Community Organizing, Innovation, Data-Driven Decision-Making, Video Production, User Centered Design, Game Theory
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: User Interface (UI), Interactive Design, User Interface and User Experience (UI/UX) Design, Unreal Engine, Game Design, Artificial Intelligence, Scripting, Video Game Development, Data Structures, Debugging
Mixed · Course · 1 - 3 Months

Skills you'll gain: Test Script Development, Test Automation, Acceptance Testing, Software Testing, Web Development Tools, Usability Testing, Data Validation, Debugging
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Social Media Content, Content Strategy, Social Media Marketing, Brand Marketing, Business Planning, Social Media Strategy, Content Creation, Brand Management, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Unity Engine, User Interface (UI), Visualization (Computer Graphics), User Interface and User Experience (UI/UX) Design, Computer Graphics, Color Theory, Computer Graphic Techniques, Virtual Environment, Geospatial Mapping, C# (Programming Language), Data Structures, Computational Logic
Mixed · Course · 1 - 3 Months

Skills you'll gain: Unreal Engine, Game Design, Video Game Development, Augmented and Virtual Reality (AR/VR), Virtual Environment, Animation and Game Design, Computer Graphics, Artificial Intelligence, User Interface (UI)
Advanced · Course · 1 - 4 Weeks