• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Plan de Negocios

    Skills you'll gain: Business Planning, Market Analysis, Value Propositions, Contingency Planning, Business Strategy, Market Opportunities, Risk Analysis, Financial Forecasting, Revenue Forecasting, Forecasting, Competitive Analysis, Project Risk Management, Financial Analysis, Business Research, Financial Modeling, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    154 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Public Relations and the Media

    Skills you'll gain: Strategic Communication, Public Relations, Communication Planning, Marketing and Public Relations, Corporate Communications, Corporate Sustainability, Ethical Standards And Conduct, Content Performance Analysis, Branding, Research, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    788 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Introduction to Portfolio Construction and Analysis with Python

    Skills you'll gain: Investment Management, Portfolio Management, Portfolio Risk, Investments, Return On Investment, Asset Management, Financial Management, Risk Modeling, Risk Analysis, Financial Modeling, Process Optimization, Risk Management, Financial Analysis, Python Programming, Simulations, Correlation Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Certified Project Manager

    Skills you'll gain: Risk Management, Team Motivation, Stakeholder Engagement, Project Planning, Project Management Life Cycle, Risk Management Framework, Project Management Institute (PMI) Methodology, Stakeholder Management, Stakeholder Communications, Project Scoping, Earned Value Management, Project Management, Project Documentation, Risk Mitigation, Risk Analysis, Meeting Facilitation, Resource Management, Stakeholder Analysis, Agile Project Management, Project Risk Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    936 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N
    G
    G
    N

    Multiple educators

    Machine Learning for Trading

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Machine Learning Methods, Model Evaluation, Machine Learning, Google Cloud Platform, Model Training, Machine Learning Algorithms, Financial Trading, Reinforcement Learning, Recurrent Neural Networks (RNNs), Supervised Learning, Data Pipelines, Machine Learning Software, Time Series Analysis and Forecasting, Applied Machine Learning, Statistical Machine Learning, Model Optimization, Deep Learning, Portfolio Management

    3.8
    Rating, 3.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Strategic Sales Management

    Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales, Sales Training, Selling Techniques, Case Studies, Sales Support, Sales Enablement, Business Planning, Conflict Management, Marketing, Marketing Planning, General Sales Practices, Strategic Marketing, Market Intelligence, Product Planning, Customer Analysis, Competitive Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    545 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Administración de Empresas

    Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Branding, Cost Management, Cost Accounting, Brand Marketing, Marketing, Talent Management, Brand Management, Budget Management, Marketing Management, Business Economics, Leadership Development, Business Leadership, Organizational Strategy, Market Dynamics, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Essentials of Global Health

    Skills you'll gain: Health Disparities, Public Health and Disease Prevention, Health Systems, Public Health, Epidemiology, Social Determinants Of Health, Health Equity, Infectious Diseases, Chronic Diseases, Health Policy, Medical Science and Research, Nutrition and Diet, Demography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Philosophy, Science and Religion: Philosophy and Religion

    Skills you'll gain: Liberal Arts, Research, Discussion Facilitation, Scientific Methods, Social Sciences, Cultural Diversity, Psychology, Sociology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    532 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Investing using Value, Growth, Momentum and Economics

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Acumen, Investments, Supply And Demand, Real Estate, Risk Management, Market Dynamics, Market Trend, Portfolio Risk, Growth Strategies, Market Data, Business Economics, Economics, Business Metrics, Business Valuation, Compensation Analysis, Technical Analysis, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    64 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Tax Filing & Compliance

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    British Standards Institution

    AI Technical Risk Controls

    Skills you'll gain: Risking, Statistical Methods, Data Ethics, Model Evaluation, Vulnerability Assessments, Statistical Hypothesis Testing, Performance Testing, Statistical Analysis, Decision Intelligence, Verification And Validation, Artificial Intelligence, Artificial Neural Networks, Supervised Learning, Ethical Standards And Conduct, Continuous Monitoring, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Performance Analysis, Law, Regulation, and Compliance, Probability & Statistics

    Intermediate · Specialization · 3 - 6 Months

1…868788…459

In summary, here are 10 of our most popular market research courses

  • Plan de Negocios: Universidad de Palermo
  • Introduction to Public Relations and the Media: University of Colorado Boulder
  • Introduction to Portfolio Construction and Analysis with Python: EDHEC Business School
  • Certified Project Manager: SkillUp
  • Machine Learning for Trading: New York Institute of Finance
  • Strategic Sales Management: Fundação Instituto de Administração
  • Administración de Empresas: Universidad de Palermo
  • Essentials of Global Health: Yale University
  • Philosophy, Science and Religion: Philosophy and Religion: The University of Edinburgh
  • Investing using Value, Growth, Momentum and Economics: Interactive Brokers

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok