• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze and Predict with AI Insights

    Skills you'll gain: Marketing Analytics, Business Intelligence, Predictive Modeling, Business Analytics, Google Analytics, Customer Analysis, Analytics, Model Evaluation, Predictive Analytics, Advanced Analytics, Customer Insights, Trend Analysis, Artificial Intelligence, Performance Metric, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    New Fermentation Markets and How They Scale

    Skills you'll gain: Biotechnology, Food and Beverage, Sustainable Technologies, Scalability, Manufacturing and Production, Sustainability Standards, Process Engineering, Product Development, Global Marketing, Chemical Engineering, Innovation, Market Trend, Market Analysis, Microbiology, Workforce Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Measure What Matters

    OKR Certification: Leadership and Goal Setting

    Skills you'll gain: Smart Goals, Goal Setting, Key Performance Indicators (KPIs), Organizational Effectiveness, Organizational Leadership, Business Priorities, Organizational Strategy, Leadership and Management, Performance Management, Team Performance Management, Employee Performance Management, Prioritization, Recognizing Others, Performance Measurement, Planning, Business Strategy, Constructive Feedback, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    647 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Apply Market-Scan for Top Suppliers

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Vendor Management, Project Scoping, Market Analysis, Supply Chain, Market Intelligence, Market Research, Business Research, Data Collection, Project Documentation, Business Writing, Organizational Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Negotiation Skills So Strong That You Beat ChatGPT

    Skills you'll gain: Overcoming Objections, Closing (Sales), Rapport Building, B2B Sales, Price Negotiation, Contract Negotiation, Negotiation, Sales, ChatGPT, Collaboration, Conflict Management

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyzing Macro-Environmental Factors Using Creately

    Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    109 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create and Sell Digital Teaching Printables with Canva

    Skills you'll gain: Canva (Software), Teaching, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Data Sharing, Creative Design, Editing, Marketing Design, Content Creation, Dashboard, User Accounts, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    52 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Foundations of Music Promotion & Branding

    Skills you'll gain: Branding, Brand Strategy, Brand Awareness, Creative Design, Target Audience, Brand Management, User Feedback, Customer Insights, Marketing, Market Research, Content Creation, User Research, Goal Setting, Promotional Strategies, Social Media, Persona Development, Marketing Strategies, Customer Analysis, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Trading Algorithms

    Skills you'll gain: Financial Trading, Financial Analysis, Financial Statement Analysis, Financial Market, Market Trend, Market Dynamics, Analysis, Equities, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Negotiations For Leaders

    Skills you'll gain: Negotiation, Leadership, Stakeholder Management, Change Management, Communication, Stakeholder Analysis, Influencing, Business Communication, Persuasive Communication, Active Listening, Behavioral Economics, Strategic Planning, Strategic Communication, Organizational Strategy, Decision Making, Assertiveness, Analytical Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    American Council on Exercise

    Professional Conduct and Establishing a Practice

    Skills you'll gain: Health And Wellness Coaching, Social Determinants Of Health, Medical Privacy, Workplace inclusivity, Legal Risk, Record Keeping, Health Information Management, Crisis Management, Health Care Procedure and Regulation, Insurance, Emergency Response, Professionalism, Marketing, Practice Management, Ethical Standards And Conduct, Business Marketing

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    Starweaver

    Leadership in Cybersecurity Oversight

    Skills you'll gain: Cyber Governance, Cyber Security Strategy, Cybersecurity, Strategic Leadership, Cyber Risk, Strategic Communication, Safety Culture, Stakeholder Communications, Business Leadership, Security Management, Governance, IT Management, Communication Strategies, Computer Security Awareness Training, Security Awareness, Culture Transformation, Performance Metric, Communication, Business Metrics, Employee Training

    Advanced · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy and techniques
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
digital marketing strategy
influencer marketing strategy
1…868788…378

In summary, here are 10 of our most popular marketing strategy courses

  • Analyze and Predict with AI Insights: Coursera
  • New Fermentation Markets and How They Scale: University of Illinois Urbana-Champaign
  • OKR Certification: Leadership and Goal Setting: Measure What Matters
  • Apply Market-Scan for Top Suppliers: Coursera
  • Negotiation Skills So Strong That You Beat ChatGPT: Alex Genadinik
  • Analyzing Macro-Environmental Factors Using Creately: Coursera
  • Create and Sell Digital Teaching Printables with Canva: Coursera
  • Foundations of Music Promotion & Branding: GRAMMY GO
  • Trading Algorithms: Indian School of Business
  • Negotiations For Leaders: Creo Incubator

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok