Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

John Wiley & Sons
Skills you'll gain: Business Planning, Business Strategy, Business Strategies, Business Ethics, Competitive Analysis, Strategic Planning, Strategic Thinking, Competitive Intelligence, Strategic Marketing, Strategic Communication, Organizational Strategy, Market Intelligence, Market Analysis, Consumer Behaviour, Target Market, Customer Analysis, Market Research, Smart Goals, Goal Setting, Stakeholder Communications
Beginner · Course · 1 - 3 Months

STARWEAVER
Skills you'll gain: Prompt Engineering, Content Creation, Generative AI, Keyword Research, Writing and Editing, Search Engine Optimization, Writing, Content Development and Management, Content Marketing, Digital Content, Content Strategy, Digital Publishing, Editing, Artificial Intelligence, Scalability, Workflow Management, Content Management, Cross-Channel Marketing, Proofreading
Intermediate · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Game Design, Project Design, Driving engagement, Social Impact, Drive Engagement, Employee Engagement, Motivational Skills, Positive Behavior Support, Psychology, Behavioral Economics, Marketing
Mixed · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Data Storytelling, Marketing Analytics, Conversion Funnel Analysis, Performance Reporting, Key Performance Indicators (KPIs), Marketing Effectiveness, Power BI, Dashboard Creation, Dashboard, Campaign Management, Data Presentation, Management Reporting, Performance Analysis, Marketing Operations, Business Reporting, Performance Measurement, Business Intelligence, Customer Insights, Return On Investment, Interactive Data Visualization
Beginner · Course · 1 - 3 Months

Skills you'll gain: Brochures, Microsoft Word, Photo Editing, Promotional Materials, Marketing Materials, Layout Design, Marketing Design, Graphic Design, Microsoft Office, Typography, Graphic and Visual Design, Microsoft Project, Image Quality, Design, Creative Design, Marketing, Digital Marketing Campaigns, Digital Content, Digital Marketing, Business
Mixed · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Driving engagement, Social Media Content, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Effectiveness, Marketing Communications, Earned Media, Social Media Analytics, Owned Media, Online Advertising, Paid media, Media Strategy, Content Creation, Advertising Campaigns, Digital Media Strategy, A/B Testing
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: User Experience Design, User Experience, Persona (User Experience), Web Content Accessibility Guidelines, User Story, UI/UX Research, User Centered Design, Design Thinking, User Research, Human Factors, Human Centered Design, Ideation, Competitive Analysis, Solution Design, Persona Development
Beginner · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Facebook, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Event Marketing, Social Media Strategy, Shared Media, Event Management, Content Scheduling, Content Strategy, Drive Engagement, Public Affairs, General Sales Practices, Content Creation, Selling Techniques, Online Advertising, Communication
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, AI Enablement, Decision Intelligence, Governance, AI Security, Governance Risk Management and Compliance, Risking, Cyber Governance, Data Governance, Enterprise Architecture, Data Strategy, Data Ethics, Compliance Training, AI Workflows, Return On Investment, Security Controls, Accountability Frameworks, Security Strategy, Information Technology, Business
Beginner · Course · 1 - 3 Months

HRCI
Skills you'll gain: Talent Acquisition, Recruitment, Full Cycle Recruitment, Job Analysis, Contract Negotiation, Recruitment Strategies, Employee Onboarding, Negotiation, Employee Retention, Talent Sourcing, Human Resources, New Hire Orientations, Interviewing Skills, Forecasting, Labor Law, Law, Regulation, and Compliance
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Financial Statements, Financial Accounting, Balance Sheet, Financial Reporting, Financial Statement Analysis, Design Thinking, Accounting, Innovation, Journey Mapping, Process Design, Entrepreneurship, Philanthropy, Courage, Leadership Development, Corporate Sustainability, Stakeholder Engagement, Professional Development, Business Ethics, Finance, HR Tech
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Google Gemini, Generative AI, Artificial Intelligence, Google Workspace, AI Personalization
Beginner · Course · 1 - 4 Weeks