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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
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    IBM

    Python for Data Science, AI & Development

    Skills you'll gain: Data Import/Export, Python Programming, NumPy, Scripting, Data Collection, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    44K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Data-Driven Marketing, Copywriting, Online Advertising, Videography, Persona Development, Photography, Marketing Analytics, Social Media, Content Strategy, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
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    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM & Darden Digital Strategy

    Skills you'll gain: Data Storytelling, Strategic Thinking, Digital Transformation, Business Strategy, Cloud Infrastructure, Responsible AI, Data Wrangling, Competitive Analysis, Cloud Platforms, Data Presentation, Cloud Computing, Cloud Computing Architecture, Business Transformation, Business Strategies, Cloud Services, Cloud Development, Cloud Deployment, Machine Learning Methods, Big Data, Data Science

    4.7
    Rating, 4.7 out of 5 stars
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    52K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Next-Gen Brand Management

    Skills you'll gain: Brand Awareness, Brand Management, Canva (Software), Brand Marketing, Brand Strategy, Social Media Analytics, Branding, Content Scheduling, Logo Design, Digital Marketing Tools, Social Media, Social Media Marketing, Social Media Campaigns, Social Media Content, Data Visualization, Email Marketing, Digital Marketing, Generative AI, Content Creation, Marketing Analytics

    4.6
    Rating, 4.6 out of 5 stars
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    1.8K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    ESSEC Business School

    Capstone: Create Value from Open Data

    Skills you'll gain: Peer Review, Analytical Skills, Complex Problem Solving, Data Synthesis, Data Literacy, Data Analysis, Constructive Feedback, Data Storytelling, Value Propositions, Data Integration, Exploratory Data Analysis, Data Presentation, Presentations

    4.2
    Rating, 4.2 out of 5 stars
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    56 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Excel Skills for Business: Essentials

    Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Productivity Software, Data Analysis Software, Business Analytics, Analytical Skills

    4.9
    Rating, 4.9 out of 5 stars
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    51K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    F

    Fractal Analytics

    Quantum Computing For Everyone - An Introduction

    Skills you'll gain: Computing Platforms, Cybersecurity, Linear Algebra, Critical Thinking, Probability & Statistics

    4.1
    Rating, 4.1 out of 5 stars
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    114 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    Fractal Analytics

    Unlocking AI and ML : Your Path to Smart Business Solutions

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Generative Model Architectures, Data Preprocessing, AI literacy, Business Intelligence, Data Quality, Analytics, Data Analysis, Business Ethics, Business Analytics, Machine Learning Algorithms, Artificial Neural Networks, Machine Learning, Deep Learning, Data Science, Python Programming, Predictive Modeling, Unsupervised Learning

    4.7
    Rating, 4.7 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Search Engine Optimization (SEO)

    Skills you'll gain: Search Engine Optimization, Keyword Research, Content Marketing, Content Performance Analysis, Content Strategy, Persona Development, Campaign Planning, Social Media Campaigns, Competitive Analysis, Content Development and Management, Stakeholder Management, Content Creation, Content Optimization, Web Analytics and SEO, Digital Marketing Campaigns, Social Media Strategy, Search Engine Marketing, Stakeholder Communications, Digital Media Strategy, Social Media Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    13K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
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    IBM

    IBM AI Foundations for Business

    Skills you'll gain: Responsible AI, Data Literacy, AI Enablement, Machine Learning Methods, Data Mining, Generative AI Agents, Generative AI, Generative Model Architectures, Prompt Engineering Tools, AI literacy, AI Product Strategy, Decision Intelligence, Big Data, Information Architecture, Strategic Decision-Making, Cloud Computing, Data Analysis, Data Science, Data Architecture, Leadership

    4.7
    Rating, 4.7 out of 5 stars
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    100K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business and Financial Modeling

    Skills you'll gain: Risk Modeling, Risk Management, Cash Flow Forecasting, Business Modeling, Mathematical Modeling, Data-Driven Decision-Making, Portfolio Management, Statistical Modeling, Forecasting, Regression Analysis, Financial Modeling, Risk Analysis, Data Modeling, Business Analytics, Data Presentation, Quantitative Research, Presentations, Spreadsheet Software, Predictive Modeling, Microsoft Excel

    4.5
    Rating, 4.5 out of 5 stars
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    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Organizational Leadership

    Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Stakeholder Communications, Cross-Functional Team Leadership, Data-Driven Marketing, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.5K reviews

    Intermediate · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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