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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Alex Genadinik

    Create (Artificial Intelligence) AI VIDEOS WITH ZERO FILMING

    Skills you'll gain: AI Personalization, Video Production, Video Editing, Content Creation, Artificial Intelligence, Animations, Multimedia, TikTok, Natural Language Processing, Scripting

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    PwC

    Problem Solving with Excel

    Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Spreadsheet Software, Data Validation, Data Analysis Software, Data Analysis, Statistical Analysis, Financial Analysis, Data Management

    4.7
    Rating, 4.7 out of 5 stars
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    5.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    Stanford University

    Introduction to Statistics

    Skills you'll gain: Descriptive Statistics, Statistics, Statistical Methods, Sampling (Statistics), Statistical Analysis, Data Analysis, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, Statistical Inference, Probability, Exploratory Data Analysis, Quantitative Research, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
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    4.3K reviews

    Beginner · Course · 1 - 3 Months

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    Starweaver

    Threat Hunting Techniques

    Skills you'll gain: Cyber Threat Hunting, Splunk, Threat Detection, Jupyter, Anomaly Detection, Threat Management, Cybersecurity, Data Analysis, Data Science, Applied Machine Learning, Security Information and Event Management (SIEM), Pandas (Python Package), Interactive Data Visualization, Data Cleansing, Data Transformation, MLOps (Machine Learning Operations), Unsupervised Learning, Machine Learning Methods, Automation

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    LearnQuest

    Market Adaptation and Specialized Negotiation Skills

    Skills you'll gain: Legal Strategy, Business Ethics, Price Negotiation, Cultural Responsiveness, AI Personalization, Data-Driven Decision-Making

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    I

    IBM

    Data Science Methodology

    Skills you'll gain: Jupyter, Data Modeling, Model Deployment, Data Science, Data Preprocessing, Data Cleansing, Data-Driven Decision-Making, Data Mining, Predictive Modeling, Data Manipulation, Model Evaluation, Business Analysis, Data Analysis, Business Requirements, Decision Tree Learning

    4.6
    Rating, 4.6 out of 5 stars
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    21K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of California San Diego

    Introduction to Big Data

    Skills you'll gain: Big Data, Apache Hadoop, Scalability, Data Processing, Data Science, Distributed Computing, Unstructured Data, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    11K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    IBM

    IBM UI/UX Designer

    Skills you'll gain: Information Architecture, UI/UX Research, User Research, Agile Software Development, User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Flows, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
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    Coursera

    Applied Financial Analysis

    Skills you'll gain: Financial Modeling, Variance Analysis, Key Performance Indicators (KPIs), Financial Statements, Bookkeeping, Financial Forecasting, Revenue Forecasting, Budget Management, Financial Statement Analysis, Budgeting, Business Reporting, Dashboard, Supervised Learning, Capital Budgeting, Financial Controls, Financial Reporting, Financial Analysis, Business Metrics, Process Improvement, Cost Management

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
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    U

    Universidad Austral

    Fundamentos de Excel para Negocios

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Excel Formulas, Data Analysis, Data Visualization, Data Entry, Productivity Software, Presentations, Data Management, Financial Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    5.5K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Microsoft

    Preparing Data for Analysis with Microsoft Excel

    Skills you'll gain: Excel Formulas, Microsoft Excel, Power BI, Spreadsheet Software, Timelines, Data Processing, Data Analysis, Data Manipulation, Data Presentation, Data Cleansing

    4.7
    Rating, 4.7 out of 5 stars
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    5.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Las redes sociales en acción

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Campaigns, Social Media, Performance Measurement, Goal Setting, Active Listening, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Content Strategy, Resource Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    760 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Create (Artificial Intelligence) AI VIDEOS WITH ZERO FILMING: Alex Genadinik
  • Problem Solving with Excel : PwC
  • Introduction to Statistics: Stanford University
  • Threat Hunting Techniques: Starweaver
  • Market Adaptation and Specialized Negotiation Skills: LearnQuest
  • Data Science Methodology: IBM
  • Introduction to Big Data: University of California San Diego
  • IBM UI/UX Designer: IBM
  • Applied Financial Analysis: Coursera
  • Fundamentos de Excel para Negocios: Universidad Austral

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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