• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Master Google Gemini for Work

    Skills you'll gain: Responsible AI, Prompt Engineering, Google Workspace, Google Docs, Digital Marketing Campaigns, Google Sheets, Project Coordination, Marketing Planning, Project Scoping, Business Communication, Generative AI, Project Planning, Content Creation, Web Analytics and SEO, Business Operations, Competitive Analysis, Stakeholder Communications, Business Analysis, Report Writing, Presentations

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The State University of New York

    Launch Your Online Business

    Skills you'll gain: Branding, Brand Strategy, Marketing and Public Relations, Photo/Video Production and Technology, Entrepreneurship, Content Creation, Video Production, Copywriting, Business Modeling, Public Relations, Presentations, Customer Engagement, Value Propositions, Proposal Development, Web Design and Development, Business Planning, Photography, Web Presence, Marketing Strategies, Content Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    880 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Make.com for Beginners: LinkedIn Post Automation With GPT-4

    Skills you'll gain: Make.com, LinkedIn, Marketing Automation, Generative AI Agents, Digital Marketing Tools, Social Media Marketing, AI Integrations, Content Development and Management, Application Programming Interface (API), Generative AI, Content Creation, Automation, OpenAI API, Artificial Intelligence, Content Marketing

    3.4
    Rating, 3.4 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Toronto

    Mind Control: Managing Your Mental Health During COVID-19

    Skills you'll gain: Stress Management, Mental Health, Mental Concentration, Resilience, Meditation & Breathwork, Mindfulness, Behavior Management, Preventative Care, Sensory Systems Analysis, Relationship Building, Social Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Maryland, College Park

    Corporate Venturing: Launching and Leading Innovation

    Skills you'll gain: Corporate Strategy, Innovation, Performance Measurement, Entrepreneurship, Organizational Strategy, Key Performance Indicators (KPIs), Strategic Partnership, Business Strategy, Business Planning, Needs Assessment, Program Management, Program Implementation, New Business Development, Plan Execution, Technology Strategies, Organizational Development, Business Metrics, Business Development, Leadership, Environmental Social And Corporate Governance (ESG)

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Tokyo

    Adapting to the Effects of Climate Change on Quality of Life

    Skills you'll gain: Climate Change Programs, Natural Resource Management, Sustainable Engineering, Land Development, Environment, Environmental Policy, Disaster Recovery, Simulation and Simulation Software

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Purpose Driven Leadership

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), People Analytics, Stakeholder Engagement, Responsible AI, Strategic Leadership, Sustainability Reporting, Leadership and Management, Sustainability Standards, Smart Goals, Analytics, Team Leadership, Key Performance Indicators (KPIs), Power BI, Goal-Oriented, Strategic Communication, Communication Planning, Decision Making, Microsoft Copilot, Communication Strategies, Decision Tree Learning

    Advanced · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Computational Thinking for K-12 Educators: Abstraction, Methods, and Lists

    Skills you'll gain: Computational Thinking, Debugging, Programming Principles, Technical Communication, Computer Programming, Education Software and Technology, Digital pedagogy, Event-Driven Programming, Cultural Responsiveness, Program Development, Code Reusability, Data Structures, Graphical Tools

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Writing and Editing: Word Choice and Word Order

    Skills you'll gain: Writing and Editing, Writing, Storytelling, Editing, Detail Oriented, Resourcefulness, Decision Making, Creativity, Professionalism, Time Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Excel Pivot Tables & Analysis

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Marketing Analytics, Marketing Budgets, Business Reporting, Performance Reporting, Business Intelligence, Data Wrangling, Trend Analysis, Dashboard Creation, Data Manipulation, Data Analysis, Data Presentation, Performance Analysis, Descriptive Analytics, Data Visualization, Timelines

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Facilitate Organized Online Dialogue with Considerit

    Skills you'll gain: Discussion Facilitation, Collaborative Software, Community Organizing, Control Panels, Driving engagement, System Configuration

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    A starter’s guide to Open Science

    Skills you'll gain: Data Sharing, Educational Materials, Open Source Technology, General Science and Research, Science and Research, Research, Research Design, Research Methodologies, Peer Review, Data Access, Community Outreach, Ethical Standards And Conduct, Data Store, Interoperability, Metadata Management, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Mixed · Course · 1 - 3 Months

1…189190191…599

In summary, here are 10 of our most popular social media marketing courses

  • Master Google Gemini for Work: SkillsBooster Academy
  • Launch Your Online Business: The State University of New York
  • Make.com for Beginners: LinkedIn Post Automation With GPT-4: Coursera
  • Mind Control: Managing Your Mental Health During COVID-19: University of Toronto
  • Corporate Venturing: Launching and Leading Innovation: University of Maryland, College Park
  • Adapting to the Effects of Climate Change on Quality of Life: The University of Tokyo
  • Microsoft Purpose Driven Leadership: Microsoft
  • Computational Thinking for K-12 Educators: Abstraction, Methods, and Lists: University of California San Diego
  • Writing and Editing: Word Choice and Word Order: University of Michigan
  • Excel Pivot Tables & Analysis: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok