INSEAD

Applied Solutions: Industry Applications and Case Studies

INSEAD

Applied Solutions: Industry Applications and Case Studies

Douglas Heintzman
 Alisa Acosta
Don Tapscott

Instructors: Douglas Heintzman

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Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

4 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

4 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Analyze AI and blockchain applications in healthcare, including personalized medicine, clinical trials, and secure data sharing.

  • Evaluate blockchain use in media and global commerce for authenticity, payments, digital identity, logistics, and ESG tracking.

  • Explain how AI and blockchain support energy markets, grid resilience, tokenized assets, and energy-efficiency incentives.

Details to know

Shareable certificate

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Recently updated!

October 2026

Assessments

5 assignments

Taught in English

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This course is part of the Generative AI and Web3 for Business Leaders Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 5 modules in this course

In this module, you’ll explore how AI and blockchain are being applied in healthcare to improve patient care, accelerate innovation, and streamline operations. You’ll examine use cases such as personalized medicine, digital twins, more efficient clinical trials, safer pharmaceutical supply chains, and administrative automation, while considering how blockchain supports secure data sharing, traceability, and trust across healthcare systems. By the end of the module, you’ll be able to analyze how these technologies can work together to make healthcare more precise, efficient, and resilient.

What's included

2 videos1 reading1 assignment

In this module, you’ll explore how blockchain is transforming the creative economy by giving creators more control over their work, improving compensation models, and strengthening trust in digital content. You’ll examine how blockchain can verify authenticity, help distinguish original and AI-generated media, support direct creator payments through NFTs and smart contracts, and enable new interactive experiences in virtual worlds and fan communities. By the end of the module, you’ll be able to evaluate how blockchain can reshape arts and media in ways that are more transparent, equitable, and participatory.

What's included

1 video1 reading1 assignment

In this module, you’ll explore how AI and blockchain are reshaping global commerce by making trade more transparent, efficient, and adaptive. You’ll examine use cases involving digital identity, decentralized marketplaces, cross-border payments, customs clearance, supply chain logistics, and ESG tracking, and you’ll learn how AI and blockchain can work together to improve trust, automate decisions, and streamline the movement of goods, value, and information across borders. By the end of the module, you’ll be able to explain how these technologies are transforming global trade systems and enabling more connected and accountable commercial networks.

What's included

1 video1 reading1 assignment

In this module, you’ll explore how AI and blockchain can help create a more sustainable, resilient, and decentralized energy future. You’ll examine how these technologies support peer-to-peer energy markets, improve grid optimization and resilience, enable the tokenization of energy assets such as carbon credits and renewable energy shares, and incentivize energy efficiency through transparent tracking and adaptive automation. By the end of the module, you’ll be able to explain how AI and blockchain can transform energy systems in ways that improve sustainability, trust, and user participation.

What's included

1 video1 reading1 assignment

In this module, you’ll review the key industry applications covered in this module, including healthcare, arts and media, global commerce, and energy. The graded assignment will evaluate your understanding of how AI and blockchain can be applied across these sectors, including their role in improving healthcare operations, empowering creators, reshaping global commerce, and supporting more sustainable energy systems.

What's included

1 video1 assignment

Earn a career certificate

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Instructors

Douglas Heintzman
INSEAD
2 Courses4,132 learners
 Alisa Acosta
6 Courses25,657 learners

Offered by

INSEAD

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