The course "Effective Presentations and Persuasive Writing" equips learners with the tools to craft and deliver impactful technical presentations and develop persuasive communication skills. Through this course, students will master the art of designing clear, engaging slides and structuring persuasive arguments tailored to diverse audiences. Learners will also gain insights into the intricacies of Requests for Proposals (RFPs) and related documents, sharpening their ability to analyze competitive strategies and write winning proposals.
Effective Presentations and Persuasive Writing
Grow your skills with Coursera Plus for $239/year (usually $399). Save now.
Effective Presentations and Persuasive Writing
This course is part of Strategic Communications in Technical Organizations Specialization
Instructors: Paul Huckett
1,854 already enrolled
Included with
Gain insight into a topic and learn the fundamentals.
14 reviews
Intermediate level
Recommended experience
1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Learn to design effective presentation slides that capture attention and enhance understanding.
Develop skills to create compelling arguments using rhetorical devices to influence your audience.
Gain insights into tailoring your communication strategies based on audience needs and preferences.
Skills you'll gain
- Stakeholder Communications
- Technical Communication
- Professional Development
- Design Thinking
- Presentations
- Planning
- Request for Proposal
- Technical Writing
- Proposal Writing
- Business Writing
- Collaboration
- Verbal Communication Skills
- Innovation
- Intercultural Competence
- Communication
- Target Audience
- Public Speaking
- Persuasive Communication
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
9 assignments
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Strategic Communications in Technical Organizations Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 4 modules in this course
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Offered by
Explore more from Business Essentials
Status: Free TrialUniversity of Colorado Boulder
Status: PreviewLogical Operations
Status: PreviewLogical Operations
Status: Free Trial
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
- 5 stars
100%
- 4 stars
0%
- 3 stars
0%
- 2 stars
0%
- 1 star
0%
Showing 3 of 14
JP
Reviewed on Feb 26, 2025
I would separate these two courses if possible. But overall, still very useful and robust. Thank you!
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy