Transform raw marketing data into compelling visual stories that drive business decisions. This Short Course was created to help digital marketing professionals accomplish effective data visualization and reporting using Google's powerful Looker Studio platform.
Visualize Marketing Data with Looker Studio
Gain next-level skills with Coursera Plus for $199 (regularly $399). Save now.
Visualize Marketing Data with Looker Studio
This course is part of Web Analytics & Reporting Specialization
Instructor: Hurix Digital
Included with
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
1 hour to complete
Flexible schedule
Learn at your own pace
What you'll learn
Visual data representation turns complex marketing metrics into clear insights that support smarter, faster strategic decisions.
Structured data connections and chart setup ensure consistent, accurate, and reliable reporting across all marketing campaigns.
Strong data sharing and collaboration help teams align quickly on performance trends and optimization opportunities.
Time-series visuals uncover trends hidden in raw tables, enabling proactive and data-driven campaign management.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Recently updated!
January 2026
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Web Analytics & Reporting Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 2 modules in this course
Learners will master the foundational process of connecting marketing data sources to Looker Studio and understanding the platform's interface to prepare for creating professional marketing visualizations.
What's included
3 videos1 reading2 assignments
Learners will master creating time-series marketing charts with appropriate filters and sharing mechanisms, enabling professional team collaboration and stakeholder communication.
What's included
3 videos3 assignments
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Instructor
Offered by
Explore more from Data Analysis
Status: Free TrialGoogle Cloud
Status: Free TrialGoogle Cloud
Status: Free Trial
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
More questions
Financial aid available,
¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.